{"id":107994,"date":"2023-10-02T06:20:37","date_gmt":"2023-10-02T06:20:37","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=107994"},"modified":"2023-10-02T06:21:35","modified_gmt":"2023-10-02T06:21:35","slug":"designblok-zavesi-konu-pod-strechu","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2023\/10\/02\/designblok-zavesi-konu-pod-strechu\/","title":{"rendered":"Designblok: Hyundai zav\u011bs\u00ed KONU pod st\u0159echu"},"content":{"rendered":"

Zna\u010dka Hyundai t\u0159et\u00edm rokem pokra\u010duje v\u00a0partnerstv\u00ed s\u00a0p\u0159edn\u00ed st\u0159edoevropskou p\u0159ehl\u00eddkou designu a m\u00f3dy, festivalem Designblok. Ten se v\u00a0roce 2023 p\u0159esouv\u00e1 z\u00a0komplexu Gabriel Loci do Veletr\u017en\u00edho pal\u00e1ce N\u00e1rodn\u00ed galerie Praha.<\/strong><\/p>\n

Hyundai zde po lo\u0148sk\u00e9 \u00fasp\u011b\u0161n\u00e9 premi\u00e9\u0159e modelu IONIQ 6 ve\u0159ejnosti p\u0159edvede zcela nov\u00fd model KONA Electric, vyr\u00e1b\u011bn\u00fd v\u00a0\u010cesk\u00e9 republice, v\u00a0dal\u0161\u00ed unik\u00e1tn\u00ed instalaci.<\/p>\n

\u201eFestival Designblok je jednou z\u00a0na\u0161ich kl\u00ed\u010dov\u00fdch partnersk\u00fdch aktivit na dom\u00e1c\u00edm trhu, proto m\u00e1 pro n\u00e1s p\u0159ipravovan\u00e1 premi\u00e9ra modelu vyr\u00e1b\u011bn\u00e9ho v\u00a0\u010cesk\u00e9 republice z\u00e1sadn\u00ed v\u00fdznam. Designblok je pro ni tou ide\u00e1ln\u00ed p\u0159\u00edle\u017eitost\u00ed a t\u011b\u0161\u00edme se, a\u017e Konu n\u00e1v\u0161t\u011bvn\u00edk\u016fm p\u0159edvedeme v\u00a0dal\u0161\u00ed nezapomenuteln\u00e9 instalaci,\u201c<\/em> uvedl marketingov\u00fd a produktov\u00fd \u0159editel Hyundai Motor Czech, Marek Tre\u0161l.<\/p>\n

V\u00edce ne\u017e \u010dty\u0159tunovou instalaci s\u00a0n\u00e1zvem \u201eCesta do budoucnosti\u201c, navr\u017eenou studii Signal Creative a MONUMENT OFFICE pod veden\u00edm V\u00e1clava Mlyn\u00e1\u0159e, tvo\u0159\u00ed zcela nov\u00fd model Hyundai KONA Electric zav\u011b\u0161en\u00fd na digit\u00e1ln\u00ed vozovce zav\u011b\u0161en\u00e9 v\u00a0prostoru Superstudia ve velk\u00e9 dvoran\u011b Veletr\u017en\u00edho pal\u00e1ce. Instalace zn\u00e1zor\u0148uje cestu automobilov\u00e9ho pr\u016fmyslu sm\u011brem k\u00a0udr\u017eiteln\u00e9 mobilit\u011b budoucnosti a z\u00e1vazek zna\u010dky Hyundai na cest\u011b za uhl\u00edkovou neutralitou.<\/p>\n

\u201eV\u016fz jede po velk\u00e9 na\u0161ikmen\u00e9 digit\u00e1ln\u00ed vozovce, kter\u00e1 se vzn\u00e1\u0161\u00ed v\u00a0prostoru. Pomoc\u00ed animac\u00ed a zvuku proj\u00ed\u017ed\u00ed skrze \u010d\u00e1ste\u010dky energi\u00ed a vytv\u00e1\u0159\u00ed jedine\u010dn\u00fd audiovizu\u00e1ln\u00ed z\u00e1\u017eitek,\u201c<\/em> uvedl V\u00e1clav Mlyn\u00e1\u0159, design\u00e9r a autor konceptu.<\/p>\n

\u201eInstalace symbolizuje propojen\u00ed technologie a um\u011bn\u00ed, je nejen designov\u00fdm skvostem, ale tak\u00e9 vizion\u00e1\u0159sk\u00fdm pohledem na budoucnost automobilov\u00e9ho pr\u016fmyslu,\u201c<\/em> dodal Martin Po\u0161ta ze Signal Creative.<\/p>\n

V\u00a0lo\u0148sk\u00e9m roce zna\u010dka Hyundai na Designbloku poprv\u00e9 p\u0159edvedla elektromobil IONIQ 6 v\u00a0p\u016fsobiv\u00e9 sv\u011bteln\u00e9 instalaci, kter\u00e1 si vyslou\u017eila pozornost \u0161irok\u00e9 ve\u0159ejnosti a stala se jedn\u00edm ze t\u0159\u00ed nejlep\u0161\u00edch marketingov\u00fdch projekt\u016f zna\u010dky Hyundai z\u00a0cel\u00e9ho sv\u011bta.<\/p>\n

Hyundai takt\u00e9\u017e jako ka\u017edoro\u010dn\u011b zajist\u00ed udr\u017eitelnou mobilitu festivalu. Dom\u00e1c\u00ed i zahrani\u010dn\u00ed host\u00e9 se budou po \u010desk\u00e9 metropoli vozit \u010dist\u011b elektrick\u00fdmi modely IONIQ 5 a IONIQ 6.<\/p>\n

\u201ePartnerstv\u00ed se zna\u010dkou\u00a0Hyundai je pro n\u00e1s p\u0159\u00edmo uk\u00e1zkov\u00e9. Krom\u011b finan\u010dn\u00ed podpory a udr\u017eiteln\u00e9ho limousine servisu pro na\u0161e hosty toti\u017e automobilka p\u0159ipravuje \u0161pi\u010dkov\u00e9 instalace se \u0161pi\u010dkov\u00fdmi design\u00e9ry. V\u00e1clav Mlyn\u00e1\u0159 z\u00a0Monument Office, kter\u00fd m\u00e1 druh\u00fdm rokem instalaci na starost, je toho skv\u011bl\u00fdm p\u0159\u00edkladem. Ve\u0159ejnost m\u00e1 mo\u017enost sezn\u00e1mit se s\u00a0designem nov\u00e9ho modelu KONA Electric, kter\u00fd je vyr\u00e1b\u011bn v\u00a0\u010cesk\u00e9 republice, a kter\u00fd spojuje po\u017eadavky na udr\u017eitelnost a dobr\u00fd design z\u00e1rove\u0148 – tedy hodnoty, kter\u00e9 jsou Designbloku vlastn\u00ed. M\u00e1me radost, \u017ee na\u0161e spolupr\u00e1ce s\u00a0Hyundai pokra\u010duje u\u017e t\u0159et\u00edm rokem,\u201c<\/em> uvedla Jana Zielinski, \u0159editelka Designbloku.<\/p>\n

Festival Designblok prob\u011bhne ve dnech 4. \u2013 8. \u0159\u00edjna ve Veletr\u017en\u00edm pal\u00e1ci N\u00e1rodn\u00ed galerie Praha, Um\u011bleckopr\u016fmyslov\u00e9m museu v\u00a0Praze, M\u00ed\u010dovn\u011b a Kr\u00e1lovsk\u00e9 zahrad\u011b Pra\u017esk\u00e9ho hradu a dal\u0161\u00edch prostor\u00e1ch hlavn\u00edho m\u011bsta. Vstupenky je mo\u017en\u00e9 zakoupit od 450 K\u010d v\u00a0online p\u0159edprodeji na ofici\u00e1ln\u00edch str\u00e1nk\u00e1ch festivalu Designblok<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Zna\u010dka Hyundai t\u0159et\u00edm rokem pokra\u010duje v\u00a0partnerstv\u00ed s\u00a0p\u0159edn\u00ed st\u0159edoevropskou p\u0159ehl\u00eddkou designu a m\u00f3dy, festivalem Designblok. Ten se v\u00a0roce 2023 p\u0159esouv\u00e1 z\u00a0komplexu Gabriel Loci do Veletr\u017en\u00edho pal\u00e1ce […]<\/a><\/p>\n<\/div>","protected":false},"author":4,"featured_media":107995,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,10,28],"tags":[],"class_list":["post-107994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-eventy","category-vystavy"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/107994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=107994"}],"version-history":[{"count":4,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/107994\/revisions"}],"predecessor-version":[{"id":107998,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/107994\/revisions\/107998"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/107995"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=107994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=107994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=107994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}