{"id":15172,"date":"2023-01-18T08:37:34","date_gmt":"2023-01-18T08:37:34","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=15172"},"modified":"2023-01-18T08:42:40","modified_gmt":"2023-01-18T08:42:40","slug":"cupra-hlasi-rekordni-prodeje","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2023\/01\/18\/cupra-hlasi-rekordni-prodeje\/","title":{"rendered":"CUPRA m\u011bla loni rekordn\u00ed prodeje"},"content":{"rendered":"<p><strong>Zna\u010dku CUPRA loni tr\u00e1pily pot\u00ed\u017ee se z\u00e1sobov\u00e1n\u00edm, p\u0159esto dodala na sv\u011btov\u00fd trh rekordn\u00edch 152 900 voz\u016f, co\u017e je o 92,7 % v\u00edce ne\u017e v p\u0159edchoz\u00edm roce (79 300 voz\u016f). \u010c\u00edsla za \u010ceskou republiku p\u0159ibl\u00ed\u017eil jej\u00ed \u0161\u00e9f Ale\u0161 Nov\u00e1k.<\/strong> <!--more--><\/p>\n<p>\u201eNa\u0161i prodejci p\u0159edali z\u00e1kazn\u00edk\u016fm rekordn\u00edch 2313 voz\u016f zna\u010dky CUPRA! D\u00edky dosa\u017een\u00e9mu v\u00fdsledku se CUPRA za\u0159adila ve statistik\u00e1ch SDA mezi nejrychleji rostouc\u00ed zna\u010dky na \u010desk\u00e9m trhu. Meziro\u010dn\u00ed n\u00e1r\u016fst p\u0159esahuj\u00edc\u00ed 350 % hovo\u0159\u00ed za v\u0161e,\u201c rekapituloval lo\u0148sk\u00fd rok Ale\u0161 Nov\u00e1k, \u0159editel zna\u010dek CUPRA a SEAT pro \u010ceskou republiku.<\/p>\n<figure id=\"attachment_6184\" aria-describedby=\"caption-attachment-6184\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-6184\" src=\"http:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/Zlin-CUPRA-GARAGE-1-1024x675.jpg\" alt=\"\" width=\"1024\" height=\"675\" \/><figcaption id=\"caption-attachment-6184\" class=\"wp-caption-text\">Ve Zl\u00edn\u011b se loni objevila prvn\u00ed CUPRA Garage<\/figcaption><\/figure>\n<p><strong>Probl\u00e9my se z\u00e1sobov\u00e1n\u00edm<\/strong><\/p>\n<p>P\u0159etrv\u00e1vaj\u00edc\u00ed nedostatek polovodi\u010d\u016f a d\u00edl\u016f m\u011bl vliv na po\u010det dodan\u00fdch vozidel SEAT.<\/p>\n<p>Celkov\u011b spole\u010dnost uzav\u0159ela rok 2022 s 385 600 dodan\u00fdmi vozidly. Pokles o 18,1 % oproti roku 2021 (470 500 voz\u016f) je podle automobilky d\u016fsledkem v\u00fd\u0161e uveden\u00fdch probl\u00e9m\u016f se z\u00e1sobov\u00e1n\u00edm.<\/p>\n<p>\u201eRok 2022 byl nep\u0159edv\u00eddateln\u00fd, ale my jsme z\u00a0dan\u00e9 situace vyt\u011b\u017eili bezpochyby maximum,\u201c \u0159ekl Wayne Griffiths, p\u0159edseda p\u0159edstavenstva zna\u010dek SEAT a CUPRA.<\/p>\n<p>Nejv\u011bt\u0161\u00edm trhem SEATu bylo i nad\u00e1le N\u011bmecko, kde bylo prod\u00e1no 105 300 vozidel, co\u017e je o 1,2 % v\u00edce ne\u017e v roce 2021 (104 100 voz\u016f).<\/p>\n<p>\u0160pan\u011blsko si s 62 900 prodan\u00fdmi vozy \u2013 o 23,1 % m\u00e9n\u011b ne\u017e v p\u0159edchoz\u00edm roce (81 800 voz\u016f) \u2013 udr\u017eelo sv\u00e9 postaven\u00ed druh\u00e9ho nejv\u011bt\u0161\u00edho trhu spole\u010dnosti. Za n\u00edm n\u00e1sledovala Velk\u00e1 Brit\u00e1nie, kde se prodalo 36 600 voz\u016f, o 27,9 % m\u00e9n\u011b ne\u017e v roce 2021 (50 700 voz\u016f). It\u00e1lie p\u0159edstihla Francii, a stala se \u010dtvrt\u00fdm nejv\u011bt\u0161\u00edm trhem spole\u010dnosti.<\/p>\n<p>Prodeje v It\u00e1lii dos\u00e1hly 25 300 voz\u016f, o 8,6 % m\u00e9n\u011b ne\u017e v roce 2021 (27 600 voz\u016f), zat\u00edmco po\u010det dodan\u00fdch vozidel ve Francii klesl o 31,1 % z 31 200 na 21 500. Z\u00a0dal\u0161\u00edch zem\u00ed mimo Top 5 je pozoruhodn\u00e9 Portugalsko, kde prodeje vzrostly o 7,6 % na 7800 voz\u016f.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-6190\" src=\"http:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/Zlin-CUPRA-GARAGE-4-1024x682.jpg\" alt=\"\" width=\"1024\" height=\"682\" \/><\/p>\n<p><strong>Rok 2022: CUPRA a SEAT v\u00a0\u010d\u00edslech<\/strong><\/p>\n<p>Zna\u010dka CUPRA dos\u00e1hla v roce 2022 nov\u00e9ho rekordu d\u00edky Formentoru. Prvn\u00edho samostatn\u00e9ho modelu zna\u010dky bylo prod\u00e1no 97 600 voz\u016f. Formentor m\u011bl tak pod\u00edl na prodej\u00edch zna\u010dky 63,8 % a na celkov\u00fdch prodej\u00edch spole\u010dnosti SEAT S.A. se pod\u00edlel v\u00edce ne\u017e \u010dtvrtinou.<\/p>\n<p>Druh\u00fd nejobl\u00edben\u011bj\u0161\u00ed model CUPRA, elektromobil CUPRA Born, zaznamenal ve sv\u00e9m prvn\u00edm kompletn\u00edm roce na trhu 31 400 dodan\u00fdch voz\u016f. Zna\u010dka CUPRA prodala od sv\u00e9ho vzniku v roce 2018 t\u00e9m\u011b\u0159 300 000 vozidel.<\/p>\n<p>Kl\u00ed\u010dov\u00fdmi evropsk\u00fdmi trhy pro zna\u010dku CUPRA byly N\u011bmecko (58 400 voz\u016f; o 89,9 % v\u00edce ne\u017e v\u00a0roce 2021), Velk\u00e1 Brit\u00e1nie (14 400 voz\u016f; +87,4 %), \u0160pan\u011blsko (13 600 voz\u016f; +23,9 %), It\u00e1lie (11 300 voz\u016f; +83,9 %), Francie (7600 voz\u016f; +86,5 %), Rakousko (5400 voz\u016f; +157,6 %) a \u0160v\u00fdcarsko (5000 voz\u016f; +38,3 %).<\/p>\n<p>Na glob\u00e1ln\u00edch trz\u00edch dos\u00e1hla zna\u010dka, kter\u00e1 je nekonven\u010dn\u00edm vyz\u00fdvatelem, obrovsk\u00fdch n\u00e1r\u016fst\u016f v\u00a0Mexiku (4300 voz\u016f; +120,0 %), Turecku (2800 voz\u016f; +879,6 %) a Izraeli (2700 voz\u016f; +138,8 %).<\/p>\n<figure id=\"attachment_6192\" aria-describedby=\"caption-attachment-6192\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-6192\" src=\"http:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/Cupra-Zlin-Stoulil-Novak-1024x768.jpg\" alt=\"\" width=\"1024\" height=\"768\" \/><figcaption id=\"caption-attachment-6192\" class=\"wp-caption-text\">T\u00fdm zna\u010dky CUPRA (Ale\u0161 Nov\u00e1k a Filip Stoulil) loni p\u0159ijeli pogratulovat k otev\u0159en\u00ed Gar\u00e1\u017ee zl\u00ednsk\u00e9 firm\u011b Auto Dolansk\u00fd<\/figcaption><\/figure>\n<p><strong>CUPRA chce do Austr\u00e1lie<\/strong><\/p>\n<p>V\u00a0roce 2022 pokra\u010dovala zna\u010dka CUPRA ve sv\u00e9 ambici\u00f3zn\u00ed glob\u00e1ln\u00ed expanzi vstupem na australsk\u00fd trh a nov\u00fdmi showroomy City Garage v Lisabonu, Rotterdamu a Sydney. V\u00a0roce 2023 pl\u00e1nuje zna\u010dka roz\u0161\u00ed\u0159en\u00ed sv\u00e9 glob\u00e1ln\u00ed s\u00edt\u011b otev\u0159en\u00edm nov\u00fdch showroom\u016f v\u00a0Berl\u00edn\u011b, Madridu a Pa\u0159\u00ed\u017ei.<\/p>\n<p><strong>SEAT: t\u00e9m\u011b\u0159 \u010dtvrt milionu aut<\/strong><\/p>\n<p>V\u00a0roce 2022 bylo z\u00e1kazn\u00edk\u016fm p\u0159ed\u00e1no 232 700 voz\u016f SEAT, co\u017e bylo o 40,5 % m\u00e9n\u011b ne\u017e v\u00a0roce 2021. SEAT Arona si zachoval svou pozici nejprod\u00e1van\u011bj\u0161\u00edho modelu zna\u010dky<br \/>\n(71 000 voz\u016f; -33,5 % v porovn\u00e1n\u00ed s\u00a0rokem 2021).<\/p>\n<p>Na dal\u0161\u00edch m\u00edstech n\u00e1sleduj\u00ed modely SEAT Ibiza (51 300 voz\u016f; -46,4 %) a SEAT Leon (41 500 voz\u016f; -47,3 %). Nejv\u011bt\u0161\u00edmi trhy pro zna\u010dku SEAT byly \u0160pan\u011blsko (49 200 voz\u016f; -30,4 %), N\u011bmecko (46 900 voz\u016f; -36,0 %), Velk\u00e1 Brit\u00e1nie (22 200 voz\u016f; -48,4 %), It\u00e1lie (13 900 voz\u016f; -35,2 %) a Francie(13 900 voz\u016f; -48,8 %). Zna\u010dka dos\u00e1hla v\u00a0roce 2022 v\u00fdznamn\u00e9ho miln\u00edku, kdy\u017e prodala sv\u00e9 miliont\u00e9 SUV.<\/p>\n<p>\u201ePopt\u00e1vka po automobilech SEAT a CUPRA z\u016fst\u00e1v\u00e1 velmi vysok\u00e1. U obou zna\u010dek evidujeme rekordn\u00ed po\u010dty objedn\u00e1vek. Na\u0161\u00ed s\u00edlou je atraktivita na\u0161ich zna\u010dek a \u0161irok\u00e1 nab\u00eddka pro z\u00e1kazn\u00edky od maxim\u00e1ln\u011b hospod\u00e1rn\u00fdch tradi\u010dn\u00edch spalovac\u00edch motor\u016f a\u017e po 100% elektromobily,\u201c \u0159ekl Kai Vogler, \u010dlen p\u0159edstavenstva spole\u010dnosti SEAT S.A. odpov\u011bdn\u00fd za prodej a marketing.<\/p>\n<p><strong>Pl\u00e1ny na rok 2023<\/strong><\/p>\n<p>2023 m\u00e1 b\u00fdt pro spole\u010dnost rokem miln\u00edk\u016f. Sen zna\u010dky CUPRA se stane realitou ofici\u00e1ln\u00edm p\u0159edstaven\u00edm s\u00e9riov\u011b vyr\u00e1b\u011bn\u00e9 verze modelu CUPRA Tavascan, prvn\u00edho sportovn\u00edho SUV zna\u010dky s v\u00fdhradn\u011b elektrick\u00fdm pohonem. CUPRA tak\u00e9 roz\u0161\u00ed\u0159\u00ed svou nab\u00eddku v sou\u010dasn\u00e9 produktov\u00e9 \u0159ad\u011b o nov\u00e9 verze a nov\u00e9 motory.<\/p>\n<p>SEAT S.A. letos tak\u00e9 oslav\u00ed 30. v\u00fdro\u010d\u00ed sv\u00e9ho v\u00fdrobn\u00edho z\u00e1vodu Martorell, a tato ud\u00e1lost odstartuje elektrifikaci spole\u010dnosti.<\/p>\n<figure id=\"attachment_4219\" aria-describedby=\"caption-attachment-4219\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-4219\" src=\"http:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/11\/SEAT-Tarraco-sanita-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" \/><figcaption id=\"caption-attachment-4219\" class=\"wp-caption-text\">SEAT Tarraco se loni objevil na \u010desk\u00e9m trhu jako zdravotnick\u00e9 vozidlo<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Zna\u010dku CUPRA loni tr\u00e1pily pot\u00ed\u017ee se z\u00e1sobov\u00e1n\u00edm, p\u0159esto dodala na sv\u011btov\u00fd trh rekordn\u00edch 152 900 voz\u016f, co\u017e je o 92,7 % v\u00edce ne\u017e v p\u0159edchoz\u00edm <a class=\"mh-excerpt-more\" href=\"https:\/\/www.automakersnews.cz\/index.php\/2023\/01\/18\/cupra-hlasi-rekordni-prodeje\/\" title=\"CUPRA m\u011bla loni rekordn\u00ed prodeje\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":12296,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-15172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-statistika"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/15172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=15172"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/15172\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/12296"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=15172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=15172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=15172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}