{"id":22083,"date":"2023-02-15T10:39:11","date_gmt":"2023-02-15T10:39:11","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=22083"},"modified":"2023-02-15T10:40:20","modified_gmt":"2023-02-15T10:40:20","slug":"axalta-barvou-roku-je-techno-blue","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2023\/02\/15\/axalta-barvou-roku-je-techno-blue\/","title":{"rendered":"Axalta: barvou roku je Techno Blue"},"content":{"rendered":"<p><strong>Axalta Coatings System, sv\u011btov\u00fd v\u00fdrobce n\u00e1t\u011brov\u00fdch a lakovac\u00edch materi\u00e1l\u016f, pod n\u011bho\u017e spad\u00e1 i n\u011bmeck\u00fd v\u00fdrobce autooprav\u00e1rensk\u00fdch lak\u016f Standox, ji\u017e po dev\u00e1t\u00e9 p\u0159edstavuje barvu roku \u201eGlobal Automotive Color of the Year 2023 \u2013 Techno Blue\u201c.<\/strong><!--more--><\/p>\n<p>Pr\u016fzkum obl\u00edbenosti barev v\u00a0Automotive, kter\u00fd v roce 2022 provedl a zve\u0159ejnil koncern Axalta pod n\u00e1zvem &#8222;Powered by Color&#8220;, vypichuje a zohled\u0148uje genera\u010dn\u00ed trendy, m\u011bn\u00edc\u00ed se vkus a pozitivn\u00ed pohled na sv\u011bt.<\/p>\n<p>V\u0161echny tyto faktory st\u00e1ly za v\u00fdb\u011brem barvy pro rok 2023. Techno Blue je pulsuj\u00edc\u00ed barva, kter\u00e1 jde v\u00a0souladu s rytmem dne\u0161n\u00ed energick\u00e9 doby. Modern\u00ed, rozmarn\u00fd odst\u00edn nav\u00edc zt\u011bles\u0148uje p\u0159echod mezi re\u00e1ln\u00fdm a virtu\u00e1ln\u00edm sv\u011btem.<\/p>\n<p>&#8222;Leto\u0161n\u00ed barva vyza\u0159uje \u017eivost a pozitivn\u00ed energii,&#8220; \u0159\u00edk\u00e1 Hadi Awada, senior viceprezident pro glob\u00e1ln\u00ed mobilitu spole\u010dnosti Axalta. &#8222;Techno Blue je odv\u00e1\u017en\u00fdm kontrastem k lo\u0148sk\u00e9 luxusn\u00ed barv\u011b Royal Magenta a posouv\u00e1 zp\u016fsob uva\u017eov\u00e1n\u00ed lid\u00ed sm\u011brem k\u00a0futuristick\u00e9mu my\u0161len\u00ed. Jsem hrd\u00fd na to, \u017ee n\u00e1\u0161 t\u00fdm i nad\u00e1le nastavuje trendy v cel\u00e9m automobilov\u00e9m odv\u011btv\u00ed.\u201c<\/p>\n<p>Barva Techno Blue byla vyvinuta s\u00a0ohledem na \u0161irok\u00e9 pou\u017eit\u00ed v\u00a0autooprav\u00e1renstv\u00ed a obohacuje ji\u017e tak rozmanitou paletu barev koncernu Axalta. Jako\u017eto p\u0159edn\u00ed producent lakovac\u00edch materi\u00e1l\u016f a odborn\u00edk na povrchov\u00e9 \u00fapravy vyu\u017e\u00edv\u00e1 Axalta k\u00a0ur\u010den\u00ed budouc\u00edch barevn\u00fdch trend\u016f sv\u00e9 inovativn\u00ed technologie, pokro\u010dil\u00e9 receptury a v\u00a0neposledn\u00ed \u0159ad\u011b p\u0159ehled o barevn\u00fdch preferenc\u00edch nejen glob\u00e1ln\u00edho trhu, ale i region\u00e1ln\u00edch trh\u016f.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-22114\" src=\"http:\/\/www.automakersnews.cz\/wp-content\/uploads\/2023\/02\/Techno-Blue-Car-1024x682.jpg\" alt=\"\" width=\"1024\" height=\"682\" \/><\/p>\n<p>Produktov\u00e9 portfolio modern\u00edch lakovac\u00edch materi\u00e1l\u016f Standox na \u010desk\u00e9m a slovensk\u00e9m trhu zastupuje spole\u010dnost Servind.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Axalta Coatings System, sv\u011btov\u00fd v\u00fdrobce n\u00e1t\u011brov\u00fdch a lakovac\u00edch materi\u00e1l\u016f, pod n\u011bho\u017e spad\u00e1 i n\u011bmeck\u00fd v\u00fdrobce autooprav\u00e1rensk\u00fdch lak\u016f Standox, ji\u017e po dev\u00e1t\u00e9 p\u0159edstavuje barvu roku \u201eGlobal <a class=\"mh-excerpt-more\" href=\"https:\/\/www.automakersnews.cz\/index.php\/2023\/02\/15\/axalta-barvou-roku-je-techno-blue\/\" title=\"Axalta: barvou roku je Techno Blue\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":22112,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,11],"tags":[],"class_list":["post-22083","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ankety","category-lakovny"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/22083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=22083"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/22083\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/22112"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=22083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=22083"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=22083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}