{"id":24334,"date":"2023-02-24T07:18:10","date_gmt":"2023-02-24T07:18:10","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=24334"},"modified":"2023-02-24T07:18:10","modified_gmt":"2023-02-24T07:18:10","slug":"direct-pojistovna-ma-3-miliardy-v-portfoliu","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2023\/02\/24\/direct-pojistovna-ma-3-miliardy-v-portfoliu\/","title":{"rendered":"Direct poji\u0161\u0165ovna m\u00e1 3 miliardy v portfoliu"},"content":{"rendered":"

Direct ohl\u00e1sil p\u0159ekon\u00e1n\u00ed dvou miln\u00edk\u016f. V oblasti podnikatelsk\u00e9ho poji\u0161t\u011bn\u00ed nav\u00edc podle aktu\u00e1ln\u00ed statistiky \u010cesk\u00e9 asociace poji\u0161\u0165oven za lo\u0148sk\u00fd rok rostl nejrychleji ze v\u0161ech poji\u0161\u0165oven na trhu.<\/strong><\/span><\/p>\n

T\u0159i miliardy korun v portfoliu, z toho jedna miliarda jen za poji\u0161t\u011bn podnik\u00e1n\u00ed. Direct poji\u0161\u0165ovna p\u0159ekonala dva v\u00fdznamn\u00e9 miln\u00edky a d\u00e1l v\u00fdrazn\u011b roste. Dokazuje to mimo jin\u00e9 i aktu\u00e1ln\u00ed statistika \u010cesk\u00e9 asociace poji\u0161\u0165oven, podle kter\u00e9 se Directu v\u00fdrazn\u011b da\u0159\u00ed i v dal\u0161\u00edch oblastech.<\/p>\n

\u201eDirect poji\u0161\u0165ovna tu nen\u00ed prim\u00e1rn\u011b pro to, abychom se honili za \u010d\u00edsly. I p\u0159esto n\u00e1m v\u017edy ud\u011bl\u00e1 radost, kdy\u017e vid\u00edme, jak se n\u00e1m da\u0159\u00ed r\u016fst. Bereme to jako potvrzen\u00ed toho, \u017ee n\u00e1s lid\u00e9 maj\u00ed r\u00e1di a cht\u011bj\u00ed se u n\u00e1s poji\u0161\u0165ovat. I d\u00edky tomu m\u00e1me u\u017e 470 000 klient\u016f,\u201c \u0159\u00edk\u00e1 CEO Direct poji\u0161\u0165ovny Michal \u0158ezn\u00ed\u010dek. A vysv\u011btluje, \u017ee portfolio je sou\u010det p\u0159edepsan\u00e9ho pojistn\u00e9ho u v\u0161ech aktu\u00e1ln\u011b uzav\u0159en\u00fdch
\npojistn\u00fdch smluv.<\/p>\n

Nejv\u00fdrazn\u011bj\u0161\u00ed r\u016fst? Podnik\u00e1n\u00ed a majetek<\/strong><\/p>\n

Nejv\u00fdrazn\u011bji Direct loni rostl ve zm\u00edn\u011bn\u00e9m poji\u0161t\u011bn\u00ed podnik\u00e1n\u00ed. Meziro\u010dn\u011b o 38,6 %. Krom\u011b toho hl\u00e1s\u00ed \u00fasp\u011bch i v oblasti poji\u0161t\u011bn\u00ed majetku, kde s r\u016fstem o v\u00edce ne\u017e 44 % pat\u0159\u00ed mezi t\u0159i nejrychleji rostouc\u00ed poji\u0161\u0165ovny na trhu.<\/p>\n

\u201eP\u0159i\u010d\u00edt\u00e1me to i tomu, \u017ee jsme loni za\u010dali v\u00fdrazn\u011b bojovat s podpoji\u0161t\u011bn\u00edm majetku. A klient\u016fm nab\u00edz\u00edme jednoduchou cestu, jak m\u00edt d\u016fm \u010di byt poji\u0161t\u011bn\u00fd na spr\u00e1vnou hodnotu,\u201c vysv\u011btluje mluv\u010d\u00ed Direct poji\u0161\u0165ovny Nela Ma\u0165a\u0161eje.<\/p>\n

Krom\u011b toho Direct i d\u00e1l roste v autopoji\u0161t\u011bn\u00ed. Tedy v oblasti, kde je historicky nejv\u00edc siln\u00fd. V povinn\u00e9m ru\u010den\u00ed o 6,7 % a v havarijn\u00edm poji\u0161t\u011bn\u00ed o 9,3 %. \u201eTo jsou pro n\u00e1s velmi dobr\u00e9 zpr\u00e1vy, proto\u017ee situace v t\u00e9to oblasti je komplikovan\u00e1. V\u0161echno se zdra\u017eilo. Od ceny za n\u00e1hradn\u00ed d\u00edly, p\u0159es pr\u00e1ci mechanik\u016f, a\u017e po ceny energi\u00ed v servisech. Poji\u0161\u0165ovny i p\u0159esto nezdra\u017euj\u00ed tolik, aby pojistn\u00e9 tyto n\u00e1klady pokrylo,\u201c podot\u00fdk\u00e1 mluv\u010d\u00ed Directu.<\/p>\n

Rekordn\u00ed \u010d\u00edsla u cestovn\u00edho poji\u0161t\u011bn\u00ed<\/strong><\/p>\n

Rekordn\u00ed \u010d\u00edsla pak Direct poji\u0161\u0165ovna hl\u00e1s\u00ed i v oblasti cestovn\u00edho poji\u0161t\u011bn\u00ed, kter\u00e9 letos z\u00edskalo ocen\u011bn\u00ed v sout\u011b\u017ei Finpar\u00e1da.cz \u2013 Finan\u010dn\u00ed produkt roku 2022. Um\u00edstilo se na 1. m\u00edst\u011b.<\/p>\n

\u201eLoni jsme sjednali o 215 % v\u00edce smluv ne\u017e p\u0159edloni. Cestovko lid\u00e9 st\u00e1le \u010dast\u011bji sjedn\u00e1vaj\u00ed p\u0159es na\u0161i Direct appku, kde je to skute\u010dn\u011b lusknut\u00edm prstu. T\u0159eba a\u017e na posledn\u00ed chv\u00edli p\u0159ed odjezdem nebo odletem,\u201c dod\u00e1v\u00e1 Ma\u0165a\u0161eje.<\/p>\n","protected":false},"excerpt":{"rendered":"

Direct ohl\u00e1sil p\u0159ekon\u00e1n\u00ed dvou miln\u00edk\u016f. V oblasti podnikatelsk\u00e9ho poji\u0161t\u011bn\u00ed nav\u00edc podle aktu\u00e1ln\u00ed statistiky \u010cesk\u00e9 asociace poji\u0161\u0165oven za lo\u0148sk\u00fd rok rostl nejrychleji ze v\u0161ech poji\u0161\u0165oven na […]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":24335,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-24334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pojisteni"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/24334","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=24334"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/24334\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/24335"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=24334"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=24334"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=24334"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}