{"id":27050,"date":"2023-03-06T08:02:01","date_gmt":"2023-03-06T08:02:01","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=27050"},"modified":"2023-03-06T08:05:23","modified_gmt":"2023-03-06T08:05:23","slug":"toyota-opet-uderila-predstihla-hyundai","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2023\/03\/06\/toyota-opet-uderila-predstihla-hyundai\/","title":{"rendered":"Registrace aut: Toyota ude\u0159ila u\u017e podruh\u00e9"},"content":{"rendered":"

\u00danorov\u00fdch 16 826 registrac\u00ed nov\u00fdch osobn\u00edch aut by mohlo evokovat optimismus, kdy\u017e meziro\u010dn\u00ed zlep\u0161en\u00ed \u010dinilo 18,28 %, a tak\u00e9 po dvou m\u011bs\u00edc\u00edch jsou hodnoty lep\u0161\u00ed, a to o 11,39 %. Bohu\u017eel leto\u0161ek je oproti let\u016fm 2016 a\u017e 2020 st\u00e1le v pr\u016fm\u011bru o cca 15 % slab\u0161\u00ed, p\u00ed\u0161e v koment\u00e1\u0159i Karel Ber\u00e1nek.<\/strong><\/p>\n

Mnoh\u00e1 \u010d\u00edsla, kter\u00e1 se daj\u00ed vy\u010d\u00edst ze\u00a0statistik zve\u0159ejn\u011bn\u00fdch po konci \u00fanora, ale nemus\u00ed m\u00edt, a tak\u00e9 nemaj\u00ed, ve v\u0161ech p\u0159\u00edpadech nezbytnou vypov\u00eddac\u00ed schopnost.<\/p>\n

Sou\u010dasn\u00fd \u010desk\u00fd automobilov\u00fd trh toti\u017e st\u00e1le ovliv\u0148uj\u00ed dost specifick\u00e9 a dezorientuj\u00edc\u00ed faktory. Na jedn\u00e9 stran\u011b n\u011bkter\u00e9 zna\u010dky dod\u00e1vaj\u00ed prodejc\u016fm s velk\u00fdm zpo\u017ed\u011bn\u00edm vozy, kter\u00e9 byly z\u00e1kazn\u00edky u\u017e p\u0159ed del\u0161\u00ed dobou objednan\u00e9. U dal\u0161\u00edch se situace objedn\u00e1vek a dod\u00e1vek za\u010d\u00edn\u00e1 stabilizovat a jin\u00e9 u\u017e nab\u00edzej\u00ed i ze slu\u0161n\u00fdch skladov\u00fdch z\u00e1sob. Ne v\u017edy ale modely, o kter\u00e9 je p\u0159eva\u017euj\u00edc\u00ed z\u00e1jem. Tento jev do jist\u00e9 m\u00edry zkresluje aktu\u00e1ln\u00ed v\u00fdsledky registrac\u00ed.<\/p>\n

Ur\u010ditou roli u\u017e tak\u00e9 za\u010d\u00edn\u00e1 hr\u00e1t cenov\u00e1 politika n\u011bkter\u00fdch zna\u010dek, kter\u00e1 ovliv\u0148uje a \u010dasto u\u017e tak\u00e9 m\u011bn\u00ed z\u00e1jem z\u00e1kazn\u00edk\u016f o p\u016fvodn\u011b uva\u017eovan\u00e9 modely. I tento aspekt se projevuje ve statistik\u00e1ch prodej\u016f a zd\u00e1 se, \u017ee tento trend bude i pokra\u010dovat. Sv\u011bd\u010d\u00ed o tom meziro\u010dn\u011b rostouc\u00ed prodeje cenov\u011b dostupn\u011bj\u0161\u00edch, nebo naopak luxusn\u00edch zna\u010dek a model\u016f. Na automobilov\u00e9m trhu se tak\u00e9 za\u010d\u00edn\u00e1 projevovat nejistota z\u00a0budoucnosti a sni\u017euj\u00edc\u00ed se kupn\u00ed s\u00edla n\u011bkter\u00fdch skupin z\u00e1kazn\u00edk\u016f, stejn\u011b jako snaha rad\u011bji utratit pen\u00edze u t\u011bch movit\u011bj\u0161\u00edch.<\/p>\n

Fenom\u00e9n Toyota a drah\u00e9 vozy<\/strong><\/p>\n

Pro mnoh\u00e9 je z\u0159ejm\u011b nejv\u011bt\u0161\u00edm p\u0159ekvapen\u00edm \u00fanorov\u00fdch statistik druh\u00e9 m\u00edsto Toyoty, p\u0159ed Hyundaiem a a\u017e \u010dtvrt\u00fdm VW. Ale Toyota si sv\u00e9 postaven\u00ed systematicky posiluje. U\u017e v\u00a0letech 2020 a\u017e 2022 se propracovala na pozici okolo \u010dtvrt\u00e9ho m\u00edsta a loni se za\u00a0prosinec poprv\u00e9 objevila na druh\u00e9 p\u0159\u00ed\u010dce, tak\u017ee jej\u00ed leto\u0161n\u00ed v\u00fdsledky nejsou zdaleka n\u00e1hodn\u00e9.<\/p>\n

Da\u0159\u00ed se st\u00e1le tak\u00e9 Mercedesu, kter\u00fd je letos po dvou m\u011bs\u00edc\u00edch na p\u00e1t\u00e9 p\u0159\u00ed\u010dce p\u0159ed Kiou a Daci\u00ed. A pevn\u011b vedouc\u00ed \u0160koda si i letos dr\u017e\u00ed neohro\u017een\u00fd, v\u00edce ne\u017e t\u0159etinov\u00fd pod\u00edl na \u010desk\u00e9m trhu.<\/p>\n

O prodejn\u00edch \u00fasp\u011b\u0161\u00edch pr\u00e9miov\u00fdch zna\u010dek p\u00ed\u0161eme pravideln\u011b, tak\u017ee des\u00e1t\u00e9 m\u00edsto BMW, jeden\u00e1ct\u00e9 Audi, meziro\u010dn\u00ed zlep\u0161en\u00ed o 40 % u Volva, +43 % u Porsche, o 31 % v\u00edc u Lexusu a plus 745 % u citeln\u011b zlevn\u011bn\u00e9 Tesly jen dokresluj\u00ed situaci na trhu.<\/p>\n

Po\u0159ad\u00ed v lize model\u016f se m\u011bn\u00ed hlavn\u011b od druh\u00e9 des\u00edtky <\/strong><\/p>\n

Mezi deseti nejprod\u00e1van\u011bj\u0161\u00edmi modely \u010desk\u00e9ho trhu bylo i v \u00fanoru sedm \u0161kodovek v\u00a0po\u0159ad\u00ed Octavia, Fabia, Scala, Kamiq, Karoq a Kodiaq, kdy\u017e dev\u00e1t\u00fd skon\u010dil Superb. Hyundai Tucson byl sedm\u00fd, i30 a\u017e osm\u00fd a na des\u00e1tou p\u0159\u00ed\u010dku posko\u010dila Toyota Corolla.<\/p>\n

V\u00a0prvn\u00ed p\u011btadvac\u00edtce skon\u010dily je\u0161t\u011b dal\u0161\u00ed \u010dty\u0159i modely Toyoty \u2013 Yaris Cross, Yaris, Proace City a RAV4. T\u0159i Dacie \u2013 Duster, Jogger a Sandero, dva modely Kia \u2013 Ceed a Sportage, a po jednom modelu maj\u00ed v\u00a0TOP 25 je\u0161t\u011b VW \u2013 Tiguan, Mercedes \u2013 GLE, MG \u2013 ZS, Ford \u2013 Puma, Ssangyong \u2013 Korando a Peugeot \u2013 2008.<\/p>\n

Registrace firem si st\u00e1le dr\u017e\u00ed zhruba t\u0159\u00ed\u010dtvrtinov\u00fd pod\u00edl<\/strong><\/p>\n

\u010cesk\u00fd automobilov\u00fd trh, jakoby \u017e\u00e1dn\u00e9 hospod\u00e1\u0159sk\u00e9 probl\u00e9my ani krize \u010di inflace neexistovaly, st\u00e1le dr\u017e\u00ed ze t\u0159\u00ed \u010dtvrtin n\u00e1kupy a odb\u011bry instituc\u00ed, firem a podnikatel\u016f. Naopak soukromn\u00edci jsou trvale v\u00a0pod\u00edlov\u011b se nep\u0159\u00edli\u0161 m\u011bn\u00edc\u00ed men\u0161in\u011b. I letos jsou zaj\u00edmav\u00e9 pod\u00edly soukrom\u00fdch z\u00e1kazn\u00edk\u016f u jednotliv\u00fdch zna\u010dek. Stoprocentn\u011b fleetov\u00fdmi jsou u n\u00e1s nap\u0159.: Alpine, Aston Martin, Bentley, Ferrari, Chevrolet (Corvette), Lamborghini \u010di Maserati.<\/p>\n

M\u00e9n\u011b ne\u017e 10 % soukrom\u00fdch z\u00e1kazn\u00edk\u016f m\u00e1 nap\u0159. Audi (2,15 %), BMW, Cupra, DS, Land Rover, Mercedes-Benz (9,49 %), Porsche \u010di Seat. Nejv\u011bt\u0161\u00edmi pod\u00edly priv\u00e1tn\u00edch registrac\u00ed (nad 60 %) disponuj\u00ed zna\u010dky Dacia, Citro\u00ebn, Honda, MG, Mitsubishi, Ssangyong a Suzuki. Ze \u010dtve\u0159ice nejv\u011bt\u0161\u00edch prodejc\u016f pat\u0159\u00ed soukrom\u00fdm odb\u011bratel\u016fm u \u0160kody jen 16,35 %, u Toyoty 36,23 %, u Hyundaie 51,21 a u VW 13,68 %.<\/p>\n

Dovoz ojetin kles\u00e1 <\/strong><\/p>\n

Ur\u010dit\u00fdm barometrem \u010desk\u00e9ho trhu jsou i prvn\u00ed registrace dov\u00e1\u017een\u00fdch ojet\u00fdch osobn\u00edch automobil\u016f. Ned\u00e1vn\u00fd r\u016fstov\u00fd trend se u\u017e v\u00edce ne\u017e p\u016fl roku m\u011bn\u00ed v\u00a0pokles a leto\u0161ek zat\u00edm nenazna\u010duje jak\u00e9koli zlep\u0161en\u00ed. Meziro\u010dn\u011b jsou leto\u0161n\u00ed registrace ojetin o 12,9 % ni\u017e\u0161\u00ed a druh\u00e9 nejslab\u0161\u00ed za posledn\u00edch \u0161est let. Nab\u00eddka v\u00a0zahrani\u010d\u00ed nen\u00ed pro dovozce tak\u00e9 tolik atraktivn\u00ed, tak\u017ee ani popt\u00e1vka nen\u00ed rak siln\u00e1 a mnoho z\u00e1jemc\u016f z\u0159ejm\u011b vy\u010dk\u00e1v\u00e1.<\/p>\n

N\u00e1stup elektromobility je st\u00e1le relativn\u00ed<\/strong><\/p>\n

Vd\u011b\u010dn\u00e9 t\u00e9ma, kter\u00e9 je \u010dasto interpretov\u00e1no a\u017e na \u00farovni dezinformac\u00ed, m\u00e1 za \u00fanor a leto\u0161ek celkem jasn\u00e9 v\u00fdsledky. \u00danorov\u00fd pod\u00edl \u010dist\u00fdch elektromobil\u016f \u010dinil p\u0159ekvapiv\u011b jen 1,78 %. Na po\u010dtech registrac\u00ed vozidel t\u00e9to kategorie se jasn\u011b odzrcadluje moment\u00e1ln\u00ed situace jednotliv\u00fdch zna\u010dek. \u0160koda z\u0159ejm\u011b \u00fasp\u011b\u0161n\u011b dod\u00e1v\u00e1 na v\u00fdvoz, tak\u017ee v\u00a0\u00fanoru doma registrovala \u201ejen\u201c 24 Enyaq\u016f a byla a\u017e t\u0159et\u00ed, za VW a rekordn\u00ed Teslou, kter\u00e1 d\u00edky cenov\u00e9 motivaci dos\u00e1hla a\u017e na prodej 93 vozidel.<\/p>\n

D\u00edky lednov\u00fdm registrac\u00edm 107 elektromobil\u016f vede leto\u0161n\u00ed ligu VW (celkem 146 kus\u016f) p\u0159ed Teslou (141), t\u0159et\u00ed je Hyundai s\u00a088 a a\u017e \u010dtvrt\u00e1 \u0160koda s\u00a064 registracemi, n\u00e1sleduj\u00ed BMW (55), Mercedes-Benz (46) atd. Celkem 728 letos registrovan\u00fdch elektromobil\u016f p\u0159edstavuje zat\u00edm 2,14 % a uvid\u00edme, jak se bude vyv\u00edjet tento segment trhu d\u00e1l.<\/p>\n

V\u00a0t\u00e9to souvislosti jsou zaj\u00edmav\u00e9 pod\u00edly registrac\u00ed elektromobil\u016f ve srovn\u00e1n\u00ed s\u00a0ostatn\u00edmi druhy pohonu. I u zna\u010dek, kter\u00e9 elektromobilitu komunika\u010dn\u011b v\u00fdznamn\u011b preferuj\u00ed dosahuj\u00ed, s v\u00fdjimkou Tesly, kter\u00e1 auta se spalovac\u00edmi motory nevyr\u00e1b\u00ed, registrace t\u011bchto voz\u016f jen zlomkov\u00e9 hodnoty.<\/p>\n

Nejv\u011bt\u0161\u00ed pod\u00edl elektromobil\u016f m\u00e1 p\u0159ekvapiv\u011b BMW s\u00a06,1 %, 5,4 % m\u00e1 VW, 4,2 % Volvo, 3,6 % Audi, 2,9 % Hyundai, jen 2,8 % Mercedes a u \u0161kodovek to je letos 0,5 %. Naopak u v\u0161ech t\u0159\u00ed n\u011bmeck\u00fdch pr\u00e9miov\u00fdch zna\u010dek a Volva je i letos st\u00e1le pod\u00edl prodeje diesel\u016f v\u00fdrazn\u011b nad 50 %.<\/p>\n

Hybridy na postupu <\/strong><\/p>\n

Daleko l\u00e9pe ne\u017e elektromobil\u016fm a s\u00a0men\u0161\u00edmi v\u00fdkyvy se da\u0159\u00ed automobil\u016fm s\u00a0hybridn\u00edmi pohony, jejich\u017e pod\u00edl letos v\u00a0\u00fanoru vzrostl u\u017e na 17,73 % a za prvn\u00ed dva m\u011bs\u00edce leto\u0161n\u00edho roku to bylo 17,45 %. To znamen\u00e1, \u017ee ka\u017ed\u00fd \u0161est\u00fd nov\u00fd, v\u00a0\u010cR registrovan\u00fd osobn\u00ed v\u016fz m\u00e1 hybridn\u00ed pohon. Mezi hybridy u n\u00e1s jasn\u011b vl\u00e1dne Toyota, kter\u00e1 m\u00e1 letos v\u00a0t\u00e9to kategorii v\u00edc ne\u017e \u010dtvrtinov\u00fd pod\u00edl, za n\u00ed n\u00e1sleduj\u00ed Ford s\u00a010,5 %, Mercedes s\u00a09,6 %, BMW s\u00a09,5 %, \u0160koda s\u00a09 %, Volvo se 7,1 % atd.<\/p>\n

Hybridy s\u00a0vn\u011bj\u0161\u00edm nab\u00edjen\u00edm (PHEV) jsou na tom u n\u00e1s zat\u00edm st\u00e1le dost problematicky. Z\u0159ejm\u011b proto, \u017ee jejich ceny a nejist\u00e1 budoucnost podle EU, je u \u0159ady z\u00e1kazn\u00edk\u016f hendikepuj\u00ed. I tak se jich u n\u00e1s prod\u00e1v\u00e1 o trochu v\u00edc ne\u017e elektromobil\u016f, konkr\u00e9tn\u011b letos u\u017e 858 kus\u016f, co\u017e p\u0159edstavuje po dvou m\u011bs\u00edc\u00edch 2,53 % \u010desk\u00e9ho trhu. Nejv\u011bt\u0161\u00ed tr\u017en\u00ed pod\u00edl m\u00e1 plug-in hybrid\u016f m\u00e1 letos \u0160koda s\u00a027,5 %, n\u00e1sleduj\u00ed Mercedes s\u00a012,6 %, z\u00a0toho v\u00edce ne\u017e polovinu tvo\u0159\u00ed kombinace s\u00a0naftov\u00fdmi motory, t\u0159et\u00ed v\u00a0po\u0159ad\u00ed je VW s\u00a010,3 % a n\u00e1sleduj\u00ed Hyundai (8,8 %) a Volvo (7 %).<\/p>\n

\u00davahy o dal\u0161\u00edm v\u00fdvoji jsou sp\u00ed\u0161 v\u011b\u0161t\u011bn\u00edm z\u00a0k\u0159i\u0161\u0165\u00e1lov\u00e9 koule <\/strong><\/p>\n

Posledn\u00ed dobou jsme doslova zahlcov\u00e1n\u00ed mno\u017estv\u00edm nejr\u016fzn\u011bj\u0161\u00edch, dost \u010dasto \u00fa\u010delov\u00fdch informac\u00ed, ale velmi \u010dasto tak\u00e9 dezinformac\u00ed. Regimenty odborn\u00edk\u016f nejr\u016fzn\u011bj\u0161\u00edch kalibr\u016f se p\u0159eh\u00e1n\u011bj\u00ed ve snah\u00e1ch vyslovovat se k dal\u0161\u00edmu v\u00fdvoji a predikovat, co bude. N\u011bkter\u00e9 texty \u010di projevy jsou u\u017e na prvn\u00ed pohled komick\u00e9 a naprosto dezinforma\u010dn\u00ed, jin\u00e9 prezentuj\u00ed pl\u00e1\u010d na \u0161patn\u00e9m hrob\u011b, nebo nekompetentn\u00ed zbo\u017en\u00e1 p\u0159\u00e1n\u00ed.<\/p>\n

Dal\u0161\u00ed v\u00fdvoj automobilov\u00e9ho trhu, zejm\u00e9na toho \u010desk\u00e9ho, se nach\u00e1z\u00ed ve zcela specifick\u00e9 atmosf\u00e9\u0159e. Na jedn\u00e9 stran\u011b se budeme muset pod\u0159izovat \u201eevropsk\u00fdm\u201c norm\u00e1m, povolenk\u00e1m a sankc\u00edm, kter\u00e9 nejsou zdaleka je\u0161t\u011b \u00fapln\u011b jasn\u00e9, a na druh\u00e9 misce vah le\u017e\u00ed inflac\u00ed zasa\u017een\u00e1 kupn\u00ed s\u00edla nemal\u00e9 \u010d\u00e1sti potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f, kterou jist\u011b je\u0161t\u011b tvrd\u011bji ovlivn\u00ed i ceny energi\u00ed, surovin a paliv. A proto\u017ee zat\u00edm v\u00a0automobilov\u00e9 bran\u017ei v\u00edt\u011bz\u00ed politika nad technikou i nad lidmi, tak uvid\u00edme. T\u0159eba za m\u011bs\u00edc \u010di p\u016fl roku bude zase v\u0161e jinak, ale kdo tvrd\u00ed, \u017ee v\u00ed, co a jak bude, ten nic nev\u00ed.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

\u00danorov\u00fdch 16 826 registrac\u00ed nov\u00fdch osobn\u00edch aut by mohlo evokovat optimismus, kdy\u017e meziro\u010dn\u00ed zlep\u0161en\u00ed \u010dinilo 18,28 %, a tak\u00e9 po dvou m\u011bs\u00edc\u00edch jsou hodnoty lep\u0161\u00ed, […]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":1856,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,45],"tags":[],"class_list":["post-27050","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyza","category-komentar"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/27050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=27050"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/27050\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/1856"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=27050"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=27050"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=27050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}