{"id":4411,"date":"2022-11-22T15:02:00","date_gmt":"2022-11-22T15:02:00","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=4411"},"modified":"2022-11-22T15:56:41","modified_gmt":"2022-11-22T15:56:41","slug":"grunt-ukaze-rebrandovany-showroom-dacie","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2022\/11\/22\/grunt-ukaze-rebrandovany-showroom-dacie\/","title":{"rendered":"Grunt rebranduje showroomy Renaultu a Dacie"},"content":{"rendered":"

\u0160\u00e9f Renaultu \u010cR Zden\u011bk Grunt zah\u00e1jil letos na ja\u0159e rebranding dealerstv\u00ed obou zna\u010dek (Renault, Dacia), jejich showroomy proch\u00e1zej\u00ed zm\u011bnou korpor\u00e1tn\u00ed identity. V prosinci chce p\u0159edv\u00e9st novin\u00e1\u0159\u016fm prvn\u00ed kompletn\u011b rebrandovan\u00fd showroom Renaultu i Dacie v tuzemsku.
\n<\/strong><\/p>\n

M\u00edrn\u00fdm rebrandingem outdooru proch\u00e1zej\u00ed od jara evrop\u0161t\u00ed prodejci Renaultu, maj\u00ed za \u00fakol zm\u011bnit signalizaci na pr\u016f\u010del\u00ed showroom\u016f.<\/p>\n

Tvrd\u0161\u00ed rebranding se t\u00fdk\u00e1 zna\u010dky Dacia, tady mus\u00ed partne\u0159i zna\u010dky krom\u011b venkovn\u00ed signalizace zm\u011bnit i interi\u00e9r prodejen. Term\u00edn pro dokon\u010den\u00ed rebrandingu je stanoven na rok 2024 tak, aby byl hotov\u00fd p\u0159ed n\u00e1b\u011bhem nov\u00e9ho Dustera. N\u00e1klady na zm\u011bnu se odhaduj\u00ed na 10 – 15 tis\u00edc eur.<\/p>\n

Signalizaci dod\u00e1 3P<\/strong><\/p>\n

\u201cPo schv\u00e1len\u00ed vizu\u00e1l\u016f na centr\u00e1le hledala automobilka dodavatele signalizac\u00ed pro jednotliv\u00e9 regiony. V\u0161e nelze d\u011blat z Francie z logistick\u00fdch d\u016fvod\u016f a dodavatel\u00e9 se tendruj\u00ed region\u00e1ln\u011b. Pro st\u0159edn\u00ed Evropu jsme vyb\u00edrali v\u00fdrobce signalizac\u00ed v pr\u016fb\u011bhu b\u0159ezna, zv\u00edt\u011bzila \u010desk\u00e1 firma 3P, kter\u00e1 u\u017e byla na\u0161\u00edm dodavatelem v p\u0159edchoz\u00edch letech a odv\u00e1d\u011bla skv\u011blou pr\u00e1ci,\u201d \u0159ekl p\u0159ed \u010dasem na\u0161emu \u010dasopisu gener\u00e1ln\u00ed \u0159editel Renaultu \u010cR Zden\u011bk Grunt.<\/p>\n

Prvn\u00ed bude stra\u0161nick\u00fd TUkas<\/strong><\/p>\n

Deale\u0159i Dacie tak m\u016f\u017eou od srpna objedn\u00e1vat nov\u00e9 signalizace a v prosinci by m\u011bl b\u00fdt na sv\u011bt\u011b prvn\u00ed rebrandovan\u00fd showroom.<\/p>\n

„Jedn\u00e1 se o pra\u017esk\u00fd Tukas, kter\u00fd pr\u00e1v\u011b nyn\u00ed dokon\u010duje zm\u011bnu identity jak Renaultu, tak Dacie. Novin\u00e1\u0159\u016fm bychom cht\u011bli p\u0159edv\u00e9st zm\u011bny v re\u00e1lu u\u017e 13. prosince,“ up\u0159esnil n\u00e1m Zden\u011bk Grunt s t\u00edm, \u017ee krom\u011b nov\u00fdch signalizac\u00ed by m\u011bli z\u00e1jemci vid\u011bt i p\u0159epracovan\u00fd vizu\u00e1l recepce prodejny a servisu.<\/p>\n

\"\"
Zden\u011bk Grunt ve voln\u00fdch chv\u00edl\u00edch pro\u010d\u00edt\u00e1 \u010dasopis Automakers \ud83d\ude42<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"

\u0160\u00e9f Renaultu \u010cR Zden\u011bk Grunt zah\u00e1jil letos na ja\u0159e rebranding dealerstv\u00ed obou zna\u010dek (Renault, Dacia), jejich showroomy proch\u00e1zej\u00ed zm\u011bnou korpor\u00e1tn\u00ed identity. V prosinci chce p\u0159edv\u00e9st […]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":4415,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,37],"tags":[],"class_list":["post-4411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-importeri"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/4411","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=4411"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/4411\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/4415"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=4411"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=4411"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=4411"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}