{"id":45615,"date":"2023-05-12T08:03:01","date_gmt":"2023-05-12T08:03:01","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=45615"},"modified":"2023-05-12T08:35:16","modified_gmt":"2023-05-12T08:35:16","slug":"volvo-otevrelo-designove-studio-v-sanghaji","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2023\/05\/12\/volvo-otevrelo-designove-studio-v-sanghaji\/","title":{"rendered":"Volvo m\u00e1 designov\u00e9 studio v \u0160anghaji"},"content":{"rendered":"

Volvo Cars otev\u0159elo v \u0160anghaji designov\u00e9 studio.\u00a0 Jeho ambic\u00ed je st\u00e1t se nejkomplexn\u011bj\u0161\u00edm designov\u00fdm studiem sv\u011btov\u00fdch automobilov\u00fdch zna\u010dek v Asii. Studio, kter\u00e9 je odrazem designov\u00e9 centr\u00e1ly v G\u00f6teborgu, disponuje funkcemi pot\u0159ebn\u00fdmi k usnadn\u011bn\u00ed cel\u00e9ho design\u00e9rsk\u00e9ho procesu od koncepce a\u017e po v\u00fdrobu.<\/strong><\/p>\n

D\u00edky v\u00fdbav\u011b studia je zde mo\u017en\u00e9 vyr\u00e1b\u011bt modely interi\u00e9ru a exteri\u00e9ru v pln\u00e9 velikosti, p\u0159i\u010dem\u017e lze pracovat s r\u016fzn\u00fdmi barvami a materi\u00e1ly.<\/p>\n

Mimoto zde lze vytv\u00e1\u0159et tak\u00e9 design UX (u\u017eivatelsk\u00e9ho z\u00e1\u017eitku). Krom\u011b fr\u00e9zovac\u00edch p\u0159\u00edstroj\u016f, 3D tisk\u00e1ren a pln\u011b vybaven\u00fdch d\u00edlen pro efektivn\u011bj\u0161\u00ed v\u00fdrobu p\u0159esn\u00fdch model\u016f maj\u00ed \u0161anghaj\u0161t\u00ed design\u00e9\u0159i p\u0159\u00edstup tak\u00e9 k technologi\u00edm virtu\u00e1ln\u00ed reality (VR), aby mohli ve virtu\u00e1ln\u00edm sv\u011bt\u011b zkoumat sv\u00e9 n\u00e1vrhy z r\u016fzn\u00fdch \u00fahl\u016f.<\/p>\n

\u201eN\u00e1\u0161 design\u00e9rsk\u00fd t\u00fdm v \u0160anghaji p\u0159edstavuje ned\u00edlnou sou\u010d\u00e1st na\u0161\u00ed glob\u00e1ln\u00ed design\u00e9rsk\u00e9 s\u00edt\u011b,\u201c uv\u00e1d\u00ed Jeremy Offer, n\u00e1\u0161 glob\u00e1ln\u00ed \u0159editel pro design. \u201eNov\u00e9 z\u00e1zem\u00ed a nejnov\u011bj\u0161\u00ed technologie n\u00e1m pomohou pos\u00edlit spolupr\u00e1ci mezi na\u0161imi t\u0159emi designov\u00fdmi studii, z nich\u017e se ka\u017ed\u00e9 nach\u00e1z\u00ed v jin\u00e9 \u010d\u00e1sti sv\u011bta, abychom mohli pokra\u010dovat v posouv\u00e1n\u00ed pr\u00e9miov\u00e9ho skandin\u00e1vsk\u00e9ho designu voz\u016f Volvo na dal\u0161\u00ed \u00farovn\u011b.\u201c<\/p>\n

Otev\u0159en\u00edm designov\u00e9ho studia v \u0160anghaji mimoto posilujeme na\u0161e strategick\u00e9 investice a dlouhodob\u00fd rozvoj v \u010c\u00edn\u011b, kde se ji\u017e nach\u00e1z\u00ed na\u0161e \u0161anghajsk\u00e9 centrum v\u00fdzkumu a v\u00fdvoje a na\u0161e v\u00fdrobn\u00ed z\u00e1vody v \u010ccheng-tu, Ta-\u010dchingu a Tchaj-\u010dou.<\/p>\n

Architektura, v r\u00e1mci n\u00ed\u017e se prol\u00ednaj\u00ed skandin\u00e1vsk\u00e9 a asijsk\u00e9 vlivy<\/em><\/strong><\/p>\n

Dvoupatrov\u00e1 budova s velk\u00fdmi okny sahaj\u00edc\u00edmi od podlahy a\u017e ke stropu, \u0161irok\u00fdmi schodi\u0161ti a vysok\u00fdmi stropy nab\u00edz\u00ed stylov\u00e9 pracovn\u00ed z\u00e1zem\u00ed se spoustou otev\u0159en\u00e9ho prostoru.<\/p>\n

Studio o celkov\u00e9 rozloze 5 500 m2<\/sup> optimalizovan\u00e9 pro vz\u00e1jemnou spolupr\u00e1ci nab\u00edz\u00ed prvot\u0159\u00eddn\u00ed pracovn\u00ed z\u00e1zem\u00ed pro v\u00edce ne\u017e 100 design\u00e9r\u016f a kreativn\u00edch in\u017een\u00fdr\u016f. Pracovn\u00ed prostory jsou udr\u017eov\u00e1ny \u010dist\u00e9 a v co nejjednodu\u0161\u0161\u00edm duchu, aby podn\u00edtily pr\u00e1v\u011b ten druh inspirace, kter\u00fd n\u00e1m pom\u016f\u017ee posunout hranice v navrhov\u00e1n\u00ed automobil\u016f.<\/p>\n

V \u010dist\u00fdch a sv\u011btl\u00fdch prostor\u00e1ch interi\u00e9ru najdete mnoho promy\u0161len\u00fdch designov\u00fdch detail\u016f a pe\u010dliv\u011b vybran\u00e9 materi\u00e1ly spl\u0148uj\u00edc\u00ed vysok\u00e9 standardy spole\u010dnosti Volvo Cars. V centru ve\u0161ker\u00e9ho d\u011bn\u00ed se nach\u00e1z\u00ed velk\u00e1 p\u0159edv\u00e1d\u011bc\u00ed hala o rozloze 1 000 m2<\/sup>, kter\u00e1 je vybavena optim\u00e1ln\u00edm osv\u011btlen\u00edm a nab\u00edz\u00ed tak\u00e9 venkovn\u00ed vyhl\u00eddkovou zahradu.<\/p>\n

Z celkov\u00e9ho pohledu p\u0159edstavuje architektura nov\u00e9ho designov\u00e9ho studia p\u016fsobivou kombinaci na\u0161eho skandin\u00e1vsk\u00e9ho d\u011bdictv\u00ed v oblasti designu a inspirativn\u00edch v\u00fdchodoasijsk\u00fdch vliv\u016f.<\/p>\n

T\u00fdm s m\u00edstn\u00ed odbornost\u00ed a glob\u00e1ln\u00ed stopou<\/em><\/strong><\/p>\n

\u0160anghajsk\u00fd design\u00e9rsk\u00fd t\u00fdm, zalo\u017een\u00fd ji\u017e v roce 2010, se m\u016f\u017ee pochlubit talenty se zna\u010dn\u00fdmi odborn\u00fdmi znalostmi z r\u016fzn\u00fdch prost\u0159ed\u00ed. Tito energi\u010dt\u00ed, nad\u0161en\u00ed a kreativn\u00ed lid\u00e9 se stali d\u016fle\u017eitou sou\u010d\u00e1st\u00ed na\u0161\u00ed glob\u00e1ln\u00ed design\u00e9rsk\u00e9 rodiny, p\u0159i\u010dem\u017e do v\u0161ech projekt\u016f neust\u00e1le vn\u00e1\u0161ej\u00ed sv\u016fj vynikaj\u00edc\u00ed kreativn\u00ed pohled na design.<\/p>\n

Jedn\u00edm z prvn\u00edch design\u00e9rsk\u00fdch projekt\u016f, kter\u00fdch se tento t\u00fdm ujal, byl model Volvo EX90 Excellence. Tato limitovan\u00e1 edice a sou\u010dasn\u011b i nejvy\u0161\u0161\u00ed varianta na\u0161eho pln\u011b elektrick\u00e9ho vlajkov\u00e9ho SUV Volvo EX90, kter\u00e1 byla p\u0159edstavena minul\u00fd m\u011bs\u00edc v \u0160anghaji, povzn\u00e1\u0161\u00ed pr\u00e9miov\u00fd z\u00e1\u017eitek do je\u0161t\u011b vy\u0161\u0161\u00edch sf\u00e9r. Volvo EX90 Excellence v\u00e1m jako\u017eto v\u016fbec nejbezpe\u010dn\u011bj\u0161\u00ed \u010dty\u0159m\u00edstn\u00fd v\u016fz zna\u010dky Volvo umo\u017en\u00ed cestovat v prvot\u0159\u00eddn\u00edm stylov\u00e9m prost\u0159ed\u00ed v dokonal\u00e9m pohodl\u00ed.<\/p>\n

\u201eVolvo EX90 Excellence je fantastick\u00fdm p\u0159\u00edkladem rychle se roz\u0161i\u0159uj\u00edc\u00edch schopnost\u00ed a kompetenc\u00ed na\u0161eho \u0161anghajsk\u00e9ho design\u00e9rsk\u00e9ho t\u00fdmu,\u201c \u0159\u00edk\u00e1 Sophie Li, na\u0161e \u0159editelka pro design v asijsko-pacifick\u00e9m regionu. \u201eS c\u00edlem p\u0159ibl\u00ed\u017eit pr\u00e9miov\u00fd skandin\u00e1vsk\u00fd design na\u0161im z\u00e1kazn\u00edk\u016fm v Asii a Tichomo\u0159\u00ed \u010derp\u00e1 n\u00e1\u0161 t\u00fdm inspiraci jak ve skandin\u00e1vsk\u00e9 p\u0159\u00edrod\u011b, tak v asijsk\u00e9m um\u011bn\u00ed, \u010d\u00edm\u017e chceme zajistit, aby na\u0161e produkty zaujaly a oslovily spot\u0159ebitele na t\u011bchto trz\u00edch.\u201c<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Volvo Cars otev\u0159elo v \u0160anghaji designov\u00e9 studio.\u00a0 Jeho ambic\u00ed je st\u00e1t se nejkomplexn\u011bj\u0161\u00edm designov\u00fdm studiem sv\u011btov\u00fdch automobilov\u00fdch zna\u010dek v Asii. Studio, kter\u00e9 je odrazem designov\u00e9 […]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":45617,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-45615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/45615","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=45615"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/45615\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/45617"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=45615"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=45615"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=45615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}