{"id":59675,"date":"2023-06-28T04:47:02","date_gmt":"2023-06-28T04:47:02","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=59675"},"modified":"2023-06-28T04:47:02","modified_gmt":"2023-06-28T04:47:02","slug":"opel-ukazal-logo-pro-eru-elektromobility","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2023\/06\/28\/opel-ukazal-logo-pro-eru-elektromobility\/","title":{"rendered":"Opel uk\u00e1zal logo pro \u00e9ru elektromobility"},"content":{"rendered":"<p><strong>Automobilka Opel odhalila novou verzi sv\u00e9ho loga, kter\u00e9mu dominuje modern\u011b interpretovan\u00fd blesk, tedy v n\u011bm\u010din\u011b \u201eBlitz\u201c. Nov\u00e9 logo se na produk\u010dn\u00edch modelech objev\u00ed za\u010d\u00e1tkem roku 2024. <\/strong><!--more--><\/p>\n<p>I nad\u00e1le bude logo s bleskem \u00fast\u0159edn\u00edm prvkem \u010deln\u00edch masek Opel Vizor, tak, jak to p\u0159ed \u010dasem zavedla oce\u0148ovan\u00e1 designersk\u00e1 filozofie Opel Compass. A je to v\u00edce ne\u017e symbolick\u00e9: Blesk\/Blitz je symbolem elekt\u0159iny \u2013 a Opel systematick\u00fd m\u00ed\u0159\u00ed do \u00e9ry elektromobility.<\/p>\n<p>\u201eN\u00e1\u0161 \u201eBlitz\u201c je dnes aktu\u00e1ln\u011bj\u0161\u00ed ne\u017e kdykoli p\u0159edt\u00edm. Symbolizuje nejen na\u0161i tradici v demokratizaci inovac\u00ed a mobility, ale vyjad\u0159uje tak\u00e9 n\u00e1\u0161 z\u00e1vazek st\u00e1t se v Evrop\u011b do roku 2028 pln\u011b elektrickou zna\u010dkou. U\u017e letos budeme m\u00edt v na\u0161em portfoliu 15 elektrifikovan\u00fdch model\u016f,\u201c \u0159\u00edk\u00e1 Florian Huettl, gener\u00e1ln\u00ed \u0159editel zna\u010dky Opel.<\/p>\n<p>\u201eStylizovan\u00fd blesk je ikonou na\u0161\u00ed designersk\u00e9 filozofie Bold and Pure. Zost\u0159en\u00fd a sebev\u011bdom\u00fd nov\u00fd \u201eBlitz\u201c prot\u00edn\u00e1 \u010dist\u011b stylizovan\u00fd podkladov\u00fd prstenec a d\u00e1v\u00e1 na\u0161emu ikonick\u00e9mu embl\u00e9mu progresivn\u00ed vzhled. Je um\u00edst\u011bn ve st\u0159edu \u010deln\u00ed masky ka\u017ed\u00e9ho na\u0161eho modelu, co\u017e je kl\u00ed\u010dov\u00fd princip na\u0161eho designu. Opel Compass je p\u00e1te\u0159\u00ed na\u0161ich designov\u00fdch prvk\u016f pro p\u0159edn\u00ed i zadn\u00ed \u010d\u00e1sti vozu i interi\u00e9ru,\u201c \u0159\u00edk\u00e1 Mark Adams, viceprezident automobilky Opel odpov\u011bdn\u00fd za design.<\/p>\n<p>Opel bude v nadch\u00e1zej\u00edc\u00edch letech postupn\u011b zav\u00e1d\u011bt logo s nov\u011b stylizovan\u00fdm bleskem do sv\u00e9ho produktov\u00e9ho portfolia. Prvn\u00ed s\u00e9riov\u00fd v\u016fz dostane nov\u00e9 logo v roce 2024. Gener\u00e1ln\u00ed \u0159editel Opelu Florian Huettl v\u0161ak avizuje, \u017ee nov\u00e9 logo se ve\u0159ejnosti v\u00fdrazn\u011b p\u0159edstav\u00ed u\u017e letos: \u201eMezin\u00e1rodn\u00ed autosalon IAA Mobility v Mnichov\u011b je jednou z nejv\u011bt\u0161\u00edch automobilov\u00fdch v\u00fdstav na sv\u011bt\u011b, a proto je ide\u00e1ln\u00edm m\u00edstem pro p\u0159edstaven\u00ed na\u0161eho nov\u00e9ho znaku. Ale nebude to na\u0161e jedin\u00e9 p\u0159ekvapen\u00ed &#8211; n\u00e1v\u0161t\u011bvn\u00edci z\u00e1\u0159ijov\u00e9 v\u00fdstavy IAA Mobility se maj\u00ed opravdu na co t\u011b\u0161it!\u201c<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Automobilka Opel odhalila novou verzi sv\u00e9ho loga, kter\u00e9mu dominuje modern\u011b interpretovan\u00fd blesk, tedy v n\u011bm\u010din\u011b \u201eBlitz\u201c. Nov\u00e9 logo se na produk\u010dn\u00edch modelech objev\u00ed za\u010d\u00e1tkem roku <a class=\"mh-excerpt-more\" href=\"https:\/\/www.automakersnews.cz\/index.php\/2023\/06\/28\/opel-ukazal-logo-pro-eru-elektromobility\/\" title=\"Opel uk\u00e1zal logo pro \u00e9ru elektromobility\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":4,"featured_media":59676,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,22],"tags":[],"class_list":["post-59675","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-elektromobily"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/59675","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=59675"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/59675\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/59676"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=59675"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=59675"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=59675"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}