{"id":6940,"date":"2022-12-06T12:34:25","date_gmt":"2022-12-06T12:34:25","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=6940"},"modified":"2022-12-06T12:34:25","modified_gmt":"2022-12-06T12:34:25","slug":"komentar-na-trhu-oblacno-vyhledove-zatazeno","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2022\/12\/06\/komentar-na-trhu-oblacno-vyhledove-zatazeno\/","title":{"rendered":"Koment\u00e1\u0159: Na trhu obla\u010dno, v\u00fdhledov\u011b zata\u017eeno"},"content":{"rendered":"<p class=\"v1MsoNormal\"><strong>Konec roku 2022 se bl\u00ed\u017e\u00ed a v\u00fdsledky registrac\u00ed nov\u00fdch aut za listopad i stav po jeden\u00e1cti m\u011bs\u00edc\u00edch nastavuje zrcadlo aktu\u00e1ln\u00ed situaci na \u010desk\u00e9m trhu. Dovozci luxusn\u00edch vozidel maj\u00ed \u017ee\u0148, naopak a\u017e o t\u0159etinu se propadla \u0159ada velkoobjemov\u00fdch zna\u010dek.<\/strong><!--more--><\/p>\n<p class=\"v1MsoNormal\">Ze zpr\u00e1vy SDA sice vypl\u00fdv\u00e1, \u017ee listopad byl u registrac\u00ed nov\u00fdch osobn\u00edch voz\u016f sice meziro\u010dn\u011b lep\u0161\u00ed o 1 234 kus\u016f, ale to nen\u00ed p\u0159\u00edli\u0161 vypov\u00eddaj\u00edc\u00ed \u00fadaj o samotn\u00e9m trhu vzhledem k\u00a0tomu, \u017ee p\u0159ev\u00e1\u017en\u011b doch\u00e1z\u00ed k prodej\u016fm vozidel objednan\u00fdch p\u0159ed v\u00edce m\u011bs\u00edci. Proto je jeden m\u011bs\u00edc je lep\u0161\u00ed a druh\u00fd hor\u0161\u00ed podle toho, jak zrovna p\u0159ijdou jednotliv\u00e9 modely vozy z v\u00fdroby.<\/p>\n<p class=\"v1MsoNormal\">V\u00edce o sou\u010dasn\u00e9 situaci vypov\u00edd\u00e1 meziro\u010dn\u00ed pokles po jeden\u00e1cti m\u011bs\u00edc\u00edch, kter\u00fd \u010din\u00ed m\u00ednus 13\u00a0134 voz\u016f, co\u017e u\u017e je trochu v\u00edc na pov\u00e1\u017eenou, zvl\u00e1\u0161t\u011b kdy\u017e progn\u00f3zy byly pro leto\u0161ek sp\u00ed\u0161e optimistick\u00e9. Nyn\u00ed je u\u017e velmi pravd\u011bpodobn\u00e9, \u017ee celkov\u00e9 registrace za rok 2022 klesnou dost pod hranici 200\u00a0000 a vr\u00e1t\u00edme se tak p\u0159ed rok 2014, ale hlavn\u011b i pod \u00farove\u0148 prodejn\u011b slab\u00fdch kovidov\u00fdch let 2020 a 2021.<\/p>\n<p class=\"v1MsoNormal\"><b>Klesaj\u00edc\u00ed v\u00fdvoj registrac\u00ed<\/b><\/p>\n<p class=\"v1MsoNormal\">Registrace osobn\u00edch automobil\u016f p\u0159itom maj\u00ed klesaj\u00edc\u00ed v\u00fdvoj u\u017e p\u00e1t\u00fd rok. Nab\u00edz\u00ed se proto ot\u00e1zka, zdali orientace na p\u0159ev\u00e1\u017en\u011b dra\u017e\u0161\u00ed vozidla, nastoupen\u00e1 v\u011bt\u0161inou evropsk\u00fdch automobilek, m\u016f\u017ee v\u016fbec p\u0159isp\u011bt ke zlep\u0161en\u00ed odbytov\u00e9 situace osobn\u00edch voz\u016f. Respektive, jak bude tento trend d\u00e1l nahr\u00e1vat drav\u011bj\u0161\u00edm a cenov\u011b atraktivn\u011bj\u0161\u00edm zna\u010dk\u00e1m z\u00a0Koreje, Japonska, a v\u00fdhledov\u011b p\u0159edev\u0161\u00edm z\u00a0\u010c\u00edny, plus Dacii. Jako by t\u011bmto v\u00fdrobc\u016fm \u0161lo jen o pos\u00edlen\u00ed cca 12 procent na\u0161eho automobilov\u00e9ho trhu, kde figuruj\u00ed vozidla s\u00a0cenovkou, kter\u00e1 je za hranic\u00ed mo\u017enost\u00ed p\u0159ev\u00e1\u017en\u00e9 v\u011bt\u0161iny z\u00e1kazn\u00edk\u016f. Nutit je k\u00a0tomu, aby v\u00a0dob\u011b zm\u00edtan\u00e9 nejistotami nakupovali auta, na kter\u00e1 nemaj\u00ed prost\u0159edky moc proz\u00edrav\u00e9 ur\u010dit\u011b nen\u00ed. Ale syt\u00ed hladov\u00fdm nev\u011b\u0159\u00ed, tak\u017ee pokles prodej\u016f je vlastn\u011b jen logick\u00fdm odrazem zm\u00edn\u011bn\u00e9ho trendu.<\/p>\n<p class=\"v1MsoNormal\"><b>Bohat\u00ed bohatnou a chud\u00ed chudnou<\/b><\/p>\n<p class=\"v1MsoNormal\">Leto\u0161n\u00ed v\u00fdsledky \u010desk\u00e9ho trhu to celkem jasn\u011b potvrzuj\u00ed. Bohat\u00ed bohatnou a chud\u00ed chudnou, a proto dosahuj\u00ed rekordn\u00ed prodeje luxusn\u00ed zna\u010dky Bentley (meziro\u010dn\u011b +96,77 %), Rolls-Royce (+61,9 %), DS (+71,21 %), Maserati (+37,5 %), Porsche (+28,15 %), Lamborghini (+25,0 %), Audi (+20,52 %), Ferrari (+13,68 %) atd.<\/p>\n<p class=\"v1MsoNormal\">Naopak, zat\u00edmco letos trh meziro\u010dn\u011b po 11 m\u011bs\u00edc\u00edch klesl o 6,89 %, mnoh\u00e9 konfek\u010dn\u00ed objemov\u00e9 zna\u010dky jsou na tom meziro\u010dn\u011b o dost h\u016f\u0159e. Sta\u010d\u00ed se pod\u00edvat a vid\u00edme, \u017ee \u0160koda u n\u00e1s \u201ezchudla\u201c o -11,06 % (-7215 voz\u016f), Peugeot o -36,83 %, Seat o 41,14 %, Renault o 29,52 %, Citro\u00ebn o 29,54 %, Suzuki o 26,88 %, a tak by se dalo je\u0161t\u011b d\u00e1l pokra\u010dovat.<\/p>\n<p class=\"v1MsoNormal\">V\u011bt\u0161in\u011b z uveden\u00fdch zna\u010dek tak\u00e9 klesl tr\u017en\u00ed pod\u00edl. Zaj\u00edmav\u00e9 tak\u00e9 je, \u017ee v \u0161esti\u010dlenn\u00e9 \u0161pi\u010dce dom\u00e1c\u00ed ligy zna\u010dek jsou za st\u00e1le suver\u00e9nn\u00ed \u0160kodou, ob\u011b korejsk\u00e9 zna\u010dky (s v\u011bt\u0161inovou v\u00fdrobou na Morav\u011b \u2013 Hyundai a na Slovensku \u2013 Kia), a po jedn\u00e9 n\u011bmeck\u00e9, japonsk\u00e9 a rumunsko-francouzsk\u00e9 (VW, Toyota a Dacia).<\/p>\n<p class=\"v1MsoNormal\">Pov\u00e1\u017eliv\u00fd je tak\u00e9 meziro\u010dn\u00ed pokles registrac\u00ed dov\u00e1\u017een\u00fdch ojet\u00fdch osobn\u00edch voz\u016f o 12 %, kter\u00fd klesl v\u00edc ne\u017e registrace nov\u00fdch voz\u016f a signalizuje sn\u00ed\u017een\u00ed popt\u00e1vky i v\u00a0t\u00e9to kategorii. Jedin\u00e1 kategorie, kter\u00e9 nereaguje na jak\u00e9koli krizov\u00e9 jevy a zaznamen\u00e1v\u00e1 u\u017e p\u00e1t\u00fd rok pr\u016fb\u011b\u017en\u00fd vzestup prodej\u016f jsou motocykly. Leto\u0161n\u00ed prodeje budou nejlep\u0161\u00ed do roku 2008.<\/p>\n<p class=\"v1MsoNormal\"><b>Dovoz ojet\u00fdch LUV doh\u00e1n\u00ed prodej nov\u00fdch<\/b><\/p>\n<p class=\"v1MsoNormal\">Dost specifickou situaci \u0159e\u0161\u00ed kategorie lehk\u00fdch u\u017eitkov\u00fdch automobil\u016f. Co do po\u010dtu registrac\u00ed klesla meziro\u010dn\u011b o 12,12 %, co\u017e nen\u00ed dobr\u00fd sign\u00e1l, zvl\u00e1\u0161\u0165 vzhledem k expanzi doru\u010dovac\u00edch slu\u017eeb, kter\u00e9 posilovaly sv\u00e9 flotily. Naproti tomu v\u00a0t\u00e9to kategorii p\u0159ekvapiv\u011b vzrostl po\u010det registrac\u00ed dov\u00e1\u017een\u00fdch ojetin (o 5,6 %), tak\u017ee je u\u017e jen o 1 655 kus\u016f ni\u017e\u0161\u00ed, ne\u017e registrace nov\u00fdch, zat\u00edmco p\u0159ed p\u011bti lety \u010dinil rozd\u00edl 7 473 voz\u016f, co\u017e op\u011bt \u201en\u011bco\u201c signalizuje.<\/p>\n<p class=\"v1MsoNormal\">S\u00a0poklesem trhu si z\u0159ejm\u011b nemus\u00ed d\u011blat starosti zna\u010dka Renault, kter\u00e9 se u\u017e druh\u00fdm rokem da\u0159\u00ed a svou pozici \u010desk\u00e9 jedni\u010dky si d\u00e1l posiluje. Meziro\u010dn\u011b si Renault polep\u0161il o 12,29 % a tr\u017en\u00ed pod\u00edl nav\u00fd\u0161il o cel\u00fdch 3,7 %, na 16,35 %, a od druh\u00e9ho Fordu ho po 11 m\u011bs\u00edc\u00edch d\u011bl\u00ed 696 voz\u016f. Z \u010desk\u00e9ho trhu LUV se n\u011bjak vytr\u00e1c\u00ed n\u011bkdej\u0161\u00ed jedni\u010dka Fiat, kter\u00fd klesl a\u017e na des\u00e1tou p\u0159\u00ed\u010dku a meziro\u010dn\u011b registroval o \u20131 486 voz\u016f m\u00e9n\u011b.<\/p>\n<p class=\"v1MsoNormal\"><b>St\u00e1le nedosahuj\u00ed o\u010dek\u00e1v\u00e1n\u00ed a jezd\u00ed p\u0159ev\u00e1\u017en\u011b na uhl\u00ed<\/b><\/p>\n<p class=\"v1MsoNormal\">U\u017e del\u0161\u00ed \u010das nejpreferovan\u011bj\u0161\u00ed a priorizovan\u00e9 kategorii \u201ezcela bezemisn\u00edch\u201c vozidel, jezd\u00edc\u00edch podle \u00fadaj\u016f o \u010desk\u00e9m energetick\u00e9m mixu v\u00fdroby elekt\u0159iny z\u00a043,9 % na uhl\u00ed a z\u00a035,1 % na v\u00a0Z\u00e1padn\u00ed Evrop\u011b zatracovan\u00e9 j\u00e1dro, z\u00a0necel\u00fdch 10 % na energii z paroplynov\u00fdch a jen minoritn\u011b na proud z\u00edsk\u00e1van\u00fd z\u00a0obnoviteln\u00fdch, tedy vodn\u00edch, p\u0159e\u010derp\u00e1vac\u00edch, fotovoltaick\u00fdch a v\u011btrn\u00fdch zdroj\u016f, se st\u00e1le neda\u0159\u00ed p\u0159esv\u011bd\u010dit v\u011bt\u0161inov\u00e9 z\u00e1kazn\u00edky, aby je u n\u00e1s v\u00edce kupovali. P\u0159itom je jejich budoucnost st\u00e1le politicky nekompromisn\u011b nezvratn\u00e1. I po jeden\u00e1cti m\u011bs\u00edc\u00edch leto\u0161n\u00edho roku bylo u n\u00e1s registrov\u00e1no jen 2,03 % elektromobil\u016f z\u00a0celkov\u00e9ho tuzemsk\u00e9ho trhu, i kdy\u017e za listopad registracemi 447 elektromobil\u016f dos\u00e1hly elektromobily a\u017e na tak\u0159ka rekordn\u00ed m\u011bs\u00ed\u010dn\u00ed pod\u00edl 2,57 %. \u017de by byli z\u00e1kazn\u00edci tak hloup\u00ed a odm\u00edtali vysly\u0161et l\u00e1kav\u00e9 hlasy market\u00e9r\u016f a jim poplatn\u00fdch pis\u00e1lk\u016f? Nebo je probl\u00e9m mal\u00e9ho z\u00e1jmu jinde? Podle politik\u016f jedin\u00e9 spr\u00e1vn\u00e9 cest\u011b mobility nebr\u00e1n\u00ed u b\u011b\u017en\u00fdch motorist\u016f, jen draze budovan\u00e1 infrastruktura, ale z\u0159ejm\u011b to, co skv\u011ble placen\u00ed politici a mana\u017ee\u0159i necht\u011bj\u00ed vid\u011bt ani nemohou pochopit.<\/p>\n<p class=\"v1MsoNormal\"><b>Rok 2023 s\u00a0mnoha otazn\u00edky\u00a0<\/b><\/p>\n<p class=\"v1MsoNormal\">V\u00fdsledky registrac\u00ed po 11 m\u011bs\u00edc\u00edch leto\u0161n\u00edho roku nazna\u010duj\u00ed, \u017ee l\u00e9ta hojnosti jsou nejen na dlouho nevratnou minulost\u00ed, ale \u017ee re\u00e1ln\u011b ani p\u0159\u00ed\u0161t\u00ed rok nemus\u00ed p\u0159in\u00e9st n\u011bjak\u00e9 o\u017eiven\u00ed automobilov\u00e9ho trhu. Bohat\u00fdm krize nikdy moc nevadila, tak\u017ee prodeje luxusn\u00edch voz\u016f mohou d\u00e1le r\u016fst. Sou\u010dasn\u011b se d\u00e1 bohu\u017eel p\u0159edpokl\u00e1dat, \u017ee p\u0159i nasycenosti trhu bude st\u0159edn\u00ed t\u0159\u00edda a s\u00a0n\u00ed po\u010detn\u00e1 c\u00edlov\u00e1 skupina z\u00e1kazn\u00edk\u016f kupuj\u00edc\u00ed nov\u00e9 automobily kategori\u00ed, kter\u00e9 tvo\u0159\u00ed t\u0159i \u010dtvrtiny na\u0161eho trhu, s\u00a0n\u00e1kupem v\u00edce v\u00e1hat. A drah\u00e9 bezemisn\u00ed vize r\u016fstu prodej\u016f asi moc nepomohou.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Konec roku 2022 se bl\u00ed\u017e\u00ed a v\u00fdsledky registrac\u00ed nov\u00fdch aut za listopad i stav po jeden\u00e1cti m\u011bs\u00edc\u00edch nastavuje zrcadlo aktu\u00e1ln\u00ed situaci na \u010desk\u00e9m trhu. Dovozci <a class=\"mh-excerpt-more\" href=\"https:\/\/www.automakersnews.cz\/index.php\/2022\/12\/06\/komentar-na-trhu-oblacno-vyhledove-zatazeno\/\" title=\"Koment\u00e1\u0159: Na trhu obla\u010dno, v\u00fdhledov\u011b zata\u017eeno\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":1856,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,8],"tags":[],"class_list":["post-6940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyza","category-statistika"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/6940","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=6940"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/6940\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/1856"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=6940"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=6940"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=6940"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}