{"id":9971,"date":"2022-12-21T10:52:19","date_gmt":"2022-12-21T10:52:19","guid":{"rendered":"https:\/\/www.automakersnews.cz\/?p=9971"},"modified":"2022-12-21T10:52:19","modified_gmt":"2022-12-21T10:52:19","slug":"interaction-nasadila-nove-logo","status":"publish","type":"post","link":"https:\/\/www.automakersnews.cz\/index.php\/2022\/12\/21\/interaction-nasadila-nove-logo\/","title":{"rendered":"Interaction nasadila nov\u00e9 logo"},"content":{"rendered":"<p><strong>Interaction slav\u00ed 30 let sv\u00e9ho p\u016fsoben\u00ed na autooprav\u00e1rensk\u00e9m trhu. U t\u00e9to p\u0159\u00edle\u017eitosti p\u0159edstavila zbrusu nov\u00e9 logo, jeho\u017e design se z\u00e1sadn\u011b li\u0161\u00ed od p\u016fvodn\u00edho konceptu. Ne\u017e se dostaneme k samotn\u00e9mu logu, jubilejn\u00edch 30 let si zaslou\u017e\u00ed alespo\u0148 mal\u00e9 poohl\u00e9dnut\u00ed do historie a jak to v\u0161e za\u010dalo\u2026<\/strong><!--more--><\/p>\n<p>My\u0161lenka na dovoz a prodej kvalitn\u00edch n\u011bmeck\u00fdch autolak\u016f Spies Hecker vznikla na z\u00e1klad\u011b kontakt\u016f v zahrani\u010d\u00ed a jazykov\u00e9 vybavenosti pan\u00ed Milady Navr\u00e1tilov\u00e9. To byla v porevolu\u010dn\u00edm \u010ceskoslovensku zna\u010dn\u00e1 v\u00fdhoda. V roce 1992 v rodinn\u00e9m dom\u011b ve Slivenci, kde byla \u010d\u00e1st domu stavebn\u011b upravena na mal\u00fd sklad s prodejnou, vznikla na z\u00e1klad\u011b \u017eivnostensk\u00e9ho opr\u00e1vn\u011bn\u00ed pana Ji\u0159\u00edho Navr\u00e1tila st. rodinn\u00e1 firma. Rozvoj a z\u00e1jem trhu byl obrovsk\u00fd a brzy bylo nutn\u00e9 zalo\u017eit obchodn\u00ed spole\u010dnost.<\/p>\n<p>Proto v roce 1994 vznikla obchodn\u00ed spole\u010dnost Interaction s.r.o. a stala se v\u00fdhradn\u00edm dovozcem produkt\u016f Spies Hecker na \u010desk\u00fd trh. Zanedlouho se p\u0159idalo partnerstv\u00ed se \u0161pi\u010dkovou italskou firmou Usi Italia vyr\u00e1b\u011bj\u00edc\u00ed lakovac\u00ed boxy. Spole\u010dnost Interaction ze za\u010d\u00e1tku fungovala sp\u00ed\u0161e jako men\u0161\u00ed rodinn\u00e1 firma, zam\u011bstnanci byli v\u011bt\u0161inou p\u0159\u00e1tel\u00e9 a zn\u00e1m\u00ed. Byla nastartov\u00e1na spolupr\u00e1ce s tuzemsk\u00fdm v\u00fdrobcem automobil\u016f \u0160koda Auto a otev\u0159eny prodejn\u00ed pobo\u010dky po cel\u00e9 republice. V roce 1997 po kr\u00e1tk\u00e9, t\u011b\u017ek\u00e9 nemoci pan\u00ed Milada Navr\u00e1tilov\u00e1 zem\u0159ela.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-9973\" src=\"http:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/historie-small-300x62.jpg\" alt=\"\" width=\"813\" height=\"168\" srcset=\"https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/historie-small-300x62.jpg 300w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/historie-small-1024x212.jpg 1024w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/historie-small-768x159.jpg 768w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/historie-small-1536x318.jpg 1536w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/historie-small-2048x424.jpg 2048w\" sizes=\"auto, (max-width: 813px) 100vw, 813px\" \/><\/p>\n<p>Spole\u010dnost a jej\u00ed veden\u00ed p\u0159evzal jej\u00ed syn pan Ji\u0159\u00ed Navr\u00e1til. S pomoc\u00ed rodinn\u00e9ho advok\u00e1ta Ji\u0159\u00edho Kub\u00e1ta, jeho\u017e p\u016fsoben\u00ed bylo spole\u010dnosti Spies Hecker zn\u00e1mo, se sv\u00fdm jm\u00e9nem zaru\u010dil a zajistil tak \u00fasp\u011b\u0161n\u00e9 pokra\u010dov\u00e1n\u00ed v uzav\u0159en\u00fdch kontraktech s dohodnut\u00fdmi podm\u00ednkami. Spole\u010dnost Interaction i p\u0159es tuto z\u00e1va\u017enou ud\u00e1lost, d\u00e1le rostla. V roce 1996 do spole\u010dnosti nastoupil pan Ing. Martin P\u00edsa\u0159\u00edk a b\u011bhem kr\u00e1tk\u00e9 doby pos\u00edlil ekonomickou situaci spole\u010dnosti. V roce 1999 byl jmenov\u00e1n na pozici v\u00fdkonn\u00e9ho \u0159editele, kterou zast\u00e1v\u00e1 a\u017e do sou\u010dasnosti. Sv\u00e9 pozice se Martin zhostil dokonale a d\u00edky jeho znalostem a pracovn\u00edmu nasazen\u00ed, kdy nejen upevnil vztahy se \u0160koda Auto, ale i s ostatn\u00edmi dovozci, ale z\u00e1rove\u0148 vyjednal \u0159adu zaj\u00edmav\u00fdch obchod\u016f a z\u00e1sadn\u011b zv\u011bt\u0161il portfolio firmy. Po dobu 25 let spole\u010dn\u011b s majitelem spole\u010dnosti Ji\u0159\u00edm Navr\u00e1tilem v pozic\u00edch jednatel\u016f buduj\u00ed dobr\u00e9 jm\u00e9no spole\u010dnosti a jej\u00ed postaven\u00ed na trhu.<\/p>\n<p>Z firmy prod\u00e1vaj\u00edc\u00ed plechovky s barvou p\u0159es pult koncov\u00fdm z\u00e1kazn\u00edk\u016fm se postupn\u011b poda\u0159ilo vybudovat velkoobchodn\u00ed spole\u010dnost s p\u016fsobnost\u00ed po cel\u00e9 \u010cesk\u00e9 republice. Od sam\u00e9ho po\u010d\u00e1tku se spole\u010dnost Interaction soust\u0159edila zejm\u00e9na na autooprav\u00e1renstv\u00ed a na spolupr\u00e1ci se \u0160koda Auto, co\u017e ji spole\u010dn\u011b s kvalitn\u00edmi produkty vyneslo na jednu z vedouc\u00edch pozic v oboru, na kter\u00e9 se dr\u017e\u00ed ji\u017e 30 let. Nav\u00edc jako prvn\u00ed distributor v \u010cesk\u00e9 republice vydala ucelenou nab\u00eddku vybaven\u00ed a p\u0159\u00edslu\u0161enstv\u00ed pro karos\u00e1rny, kter\u00e1 z\u00e1sadn\u00edm zp\u016fsobem posunula jej\u00ed p\u016fsoben\u00ed v tomto oboru.<\/p>\n<p>Za 30 let pro\u0161lo firmou, mnoho zaj\u00edmav\u00fdch osobnost\u00ed, kter\u00e9 v dan\u00e9 chv\u00edli d\u00edky sv\u00fdm kontakt\u016fm, \u010di schopnostem, sehr\u00e1ly n\u011bkdy mal\u00e9, nicm\u00e9n\u011b d\u016fle\u017eit\u00e9 \u010di t\u00e9m\u011b\u0159 z\u00e1sadn\u00ed role. Sou\u010dasn\u00fd kolektiv zam\u011bstnanc\u016f, jejich kvalitn\u00ed slu\u017eby, soudr\u017enost a sout\u011b\u017eivost je u spole\u010dnosti Interaction z\u00e1kladn\u00ed k\u00e1men \u00fasp\u011bchu. N\u011bkolik zam\u011bstnanc\u016f je ve firm\u011b od jej\u00edho sam\u00e9ho po\u010d\u00e1tku a t\u00e9m\u011b\u0159 polovina v\u0161ech zam\u011bstnanc\u016f se \u0159ad\u00ed do takzvan\u00e9ho klubu dinosaur\u016f, proto\u017ee ve spole\u010dnosti p\u016fsob\u00ed v\u00edce jak 10 let. D\u00edky sv\u00e9 soudr\u017enosti je Interaction st\u00e1le firmou sp\u00ed\u0161e rodinn\u00e9ho charakteru, a to i p\u0159es to, \u017ee se v sou\u010dasn\u00e9 dob\u011b sv\u00fdm po\u010dtem zam\u011bstnanc\u016f a velikost\u00ed \u0159ad\u00ed mezi st\u0159edn\u011b velk\u00e9 a pr\u00e1vem pat\u0159\u00ed mezi l\u00eddry na trhu.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-9974\" src=\"http:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/LOGO_IA_1-small-300x300.png\" alt=\"\" width=\"814\" height=\"814\" srcset=\"https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/LOGO_IA_1-small-300x300.png 300w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/LOGO_IA_1-small-1024x1024.png 1024w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/LOGO_IA_1-small-150x150.png 150w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/LOGO_IA_1-small-768x768.png 768w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/LOGO_IA_1-small-1536x1536.png 1536w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/LOGO_IA_1-small-2048x2048.png 2048w\" sizes=\"auto, (max-width: 814px) 100vw, 814px\" \/><\/p>\n<p>D\u00edky mnohalet\u00fdm zku\u0161enostem a siln\u00e9mu z\u00e1zem\u00ed technick\u00fdch poradc\u016f spole\u010dnost Interaction maxim\u00e1ln\u011b podporuje vzd\u011bl\u00e1v\u00e1n\u00ed v tomto oboru v mnoha podob\u00e1ch. Za zm\u00ednku stoj\u00ed pravideln\u00e1 \u0161kolen\u00ed mistr\u016f odborn\u00e9 v\u00fdchovy a r\u016fznorod\u00e1 spolupr\u00e1ce s automobilov\u00fdmi \u0161kolami. Dal\u0161\u00ed unik\u00e1tn\u00ed projekt je sout\u011b\u017e autolak\u00fdrn\u00edk\u016f Lak\u00fdrn\u00edk Cup, pozd\u011bji inovov\u00e1na do podoby Lak\u00fdrn\u00edk Camp.<\/p>\n<p>D\u00e1le je to pravideln\u00e9 po\u0159\u00e1d\u00e1n\u00ed celosv\u011btov\u00e9 sout\u011b\u017ee \u0160koda Challenge, kde m\u00e1 Interaction na starosti kompletn\u00ed p\u0159\u00edpravu a realizaci sout\u011b\u017en\u00ed \u010d\u00e1sti lak\u00fdrn\u00edk. Interaction dlouhodob\u011b spolupracuje s Ministerstvem \u0161kolstv\u00ed, ml\u00e1de\u017ee a t\u011blov\u00fdchovy, a to nejen na akreditovan\u00fdch rekvalifika\u010dn\u00edch kurzech zam\u011b\u0159en\u00fdch na autolak\u00fdrn\u00edky a nov\u011b i karos\u00e1\u0159e, ale tak\u00e9 nap\u0159\u00edklad p\u0159i tvorb\u011b jednotn\u00e9ho zad\u00e1n\u00ed z\u00e1v\u011bre\u010dn\u00fdch zkou\u0161ek, p\u0159\u00edpravu studijn\u00edch materi\u00e1l\u016f a pod\u00edlen\u00ed se na p\u0159\u00edprav\u011b takzvan\u00e9 Mistrovsk\u00e9 zkou\u0161ky. Spole\u010dnost Interaction m\u00e1 ji\u017e n\u011bkolik let autorizaci pro po\u0159\u00e1d\u00e1n\u00ed zkou\u0161ek d\u00edl\u010d\u00edch kvalifikac\u00ed pro obory Autolak\u00fdrn\u00edk a Karos\u00e1\u0159.<\/p>\n<p>Spole\u010dnost Interaction si za 30 let p\u016fsoben\u00ed na trhu pro\u017eila celou paletu okam\u017eik\u016f. Skromn\u00e9 za\u010d\u00e1tky, velkou expanzi, postupn\u00e9 zlep\u0161ov\u00e1n\u00ed z\u00e1zem\u00ed firmy, boje o p\u0159\u00edze\u0148 u dovozc\u016f i poji\u0161\u0165oven, neb\u00fdvale \u00fazk\u00fd kontakt se z\u00e1kazn\u00edky, u \u0159ady z nich p\u0159esahuj\u00edc\u00ed r\u00e1mec obchodu. To v\u0161echno ji formovalo a dok\u00e1zala se tak posunovat kup\u0159edu. Od p\u016fvodn\u00edho v podstat\u011b maloobchodn\u00edho prodeje autolak\u016f Spies Hecker p\u0159\u00edmo koncov\u00fdm z\u00e1kazn\u00edk\u016fm, postupn\u011b obsluhuje celorepublikov\u00e9 s\u00edt\u011b, kdy dod\u00e1v\u00e1 produkty a vybaven\u00ed od v\u00edce ne\u017e 50 renomovan\u00fdch v\u00fdrobc\u016f z cel\u00e9 Evropy. Jako d\u00e1rek ke sv\u00e9mu t\u0159icetilet\u00e9mu jubileu si spole\u010dnost Interaction nad\u011blila zbrusu nov\u00e9 logo, kter\u00e9 je proti p\u016fvodn\u00edmu logu zcela odli\u0161n\u00e9, v nov\u00e9m modern\u00edm designu a identit\u011b.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-9975\" src=\"http:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/small-4-225x300.jpg\" alt=\"\" width=\"727\" height=\"969\" srcset=\"https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/small-4-225x300.jpg 225w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/small-4-768x1024.jpg 768w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/small-4-1152x1536.jpg 1152w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/small-4-1536x2048.jpg 1536w, https:\/\/www.automakersnews.cz\/wp-content\/uploads\/2022\/12\/small-4-scaled.jpg 1920w\" sizes=\"auto, (max-width: 727px) 100vw, 727px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Interaction slav\u00ed 30 let sv\u00e9ho p\u016fsoben\u00ed na autooprav\u00e1rensk\u00e9m trhu. U t\u00e9to p\u0159\u00edle\u017eitosti p\u0159edstavila zbrusu nov\u00e9 logo, jeho\u017e design se z\u00e1sadn\u011b li\u0161\u00ed od p\u016fvodn\u00edho konceptu. Ne\u017e <a class=\"mh-excerpt-more\" href=\"https:\/\/www.automakersnews.cz\/index.php\/2022\/12\/21\/interaction-nasadila-nove-logo\/\" title=\"Interaction nasadila nov\u00e9 logo\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":4,"featured_media":9972,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-9971","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design"],"_links":{"self":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/9971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/comments?post=9971"}],"version-history":[{"count":0,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/posts\/9971\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media\/9972"}],"wp:attachment":[{"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/media?parent=9971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/categories?post=9971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakersnews.cz\/index.php\/wp-json\/wp\/v2\/tags?post=9971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}